Mohamed El-Shazly

Mohamed El-Shazly

Marketing Manager @ BROUQ DEVELOPMENTS

About

As Marketing Director, I focus on creating and implementing comprehensive marketing strategies to enhance brand visibility and expand market share. With years of experience in marketing management and expertise in Facebook Marketing, Google Analytics, and E-commerce SEO, I collaborate with cross-functional teams to deliver impactful digital and offline campaigns that align with organizational goals. My work involves analyzing market trends, optimizing strategies, and overseeing branding and messaging initiatives to ensure consistency and alignment with company objectives. I am passionate about leveraging data-driven insights and innovative marketing approaches to drive measurable business growth and establish meaningful customer connections.

Country

-

City

Egypt

Industry

Real Estate

Skill

Facebook Marketing, Google Analytics, E-commerce SEO, Project Management, Performance Metrics, Marketing Budget Management, Lead Generation, Strategic Marketing Management, Digital Marketing Media, Director level, Teamwork, Team Leadership, Time Management, Analysis, Research, Analytical Skills, Financial Reporting, Financial Analysis, Financial Accounting, Sales

Experience

Capital Hills Developments

Marketing Manager

Capital Hills Developments

LinkedIn
2025-11 - Present · 11 mos

New Cairo

• Spearheaded comprehensive marketing strategies that significantly increased brand awareness and market share. • Managed a cross-functional marketing team to execute successful digital and offline campaigns. • Analyzed market trends and competitor activities to identify new growth opportunities.

AL Naser Developments

Marketing Manager

AL Naser Developments

LinkedIn
2025-6 - 2025-10 · 5 mos

New Cairo, Cairo, Egypt

• Spearheaded comprehensive marketing strategies that increased brand awareness and market share. • Managed a cross-functional marketing team to deliver successful digital and offline campaigns. • Analyzed market trends and competitor activities to identify new growth opportunities and adjust strategies accordingly. • Oversaw the execution of brand positioning and messaging to align with company goals.

NIG Development

Marketing Director

NIG Development

LinkedIn
2024-10 - 2025-10 · 1 yr 1 mo

Spearheaded strategies that increased brand awareness and expanded market share. Led a team of 10+ to execute high-impact digital and offline campaigns. Aligned brand messaging with company goals, enhancing customer engagement.

ARCHPLAN Developments

Marketing Director

ARCHPLAN Developments

LinkedIn
2023-11 - 2025-3 · 1 yr 5 mos

New Cairo, Cairo, Egypt

ARCHPLAN Developments

Marketing Manager

ARCHPLAN Developments

LinkedIn
2021-11 - 2025-3 · 3 yrs 5 mos

Cairo, Egypt

*Evaluating and optimizing marketing and pricing strategies. Analyzing market trends and preparing forecasts. Generating new business leads. Increasing brand awareness and market share. Coordinating marketing strategies with the sales, financial, public relations, and production departments. Developing and managing the marketing department's budget. Overseeing branding, advertising, and promotional campaigns. Managing the marketing department's staff. Preparing and presenting quarterly and annual reports to senior management. Promoting our brand at trade shows and major industry-related events. Keeping informed of marketing strategies and trends. • Plan and monitor the ongoing company presence on social media (Twitter, Facebook, etc.). • Launch optimized online adverts through Google Adwords, Facebook etc. to increase a company and brand awareness. • Be actively involved in SEO efforts (keyword, image optimization, etc.). • Utilizing a range of techniques including paid search, SEO and PPC. • Prepare online newsletters and promotional emails and organize their distribution through various channels • Provide creative ideas for CONTENT MARKETING and update website • Collaborate with designers to improve the user experience. • Devising strategies to drive online traffic to the company website. • Tracking conversion rates and making improvements to the website. • Overseeing the social media strategy for the company. • Managing online brand and product campaigns to raise brand awareness. • Review new technologies and keep the company at the forefront of developments in digital marketing. • Designing to create professional ads. • Knowledge of online marketing and a good understanding of major marketing channels. • Managing Page & accounts on Facebook social media. • Reply to clients on the page messages & comments. • Knowledge of online marketing and a good understanding of major marketing channels. • Create editorial calendars and schedules.

Buildana Group

Marketing Manager

Buildana Group

LinkedIn
2021-3 - 2021-11 · 9 mos

New Cairo, Cairo, Egypt

• Plan and monitor the ongoing company presence on social media (Twitter, Facebook, etc.). • Launch optimized online adverts through Google Adwords, Facebook etc. to increase a company and brand awareness. • Be actively involved in SEO efforts (keyword, image optimization etc.). • Utilizing a range of techniques including paid search, SEO and PPC. • Prepare online newsletters and promotional emails and organize their distribution through various channels • Provide creative ideas for CONTENT MARKETING and update website • Collaborate with designers to improve the user experience. • Devising strategies to drive online traffic to the company website. • Tracking conversion rates and making improvements to the website. • Overseeing the social media strategy for the company. • Managing online brand and product campaigns to raise brand awareness. • Review new technologies and keep the company at the forefront of developments in digital marketing. • Designing to create professional ads. • Knowledge of online marketing and a good understanding of major marketing channels. • Managing Page & accounts on Facebook social media. • Reply to clients on the page messages & comments. • Knowledge of online marketing and a good understanding of major marketing channels. • Create editorial calendars and schedules. • Evaluating and optimizing marketing and pricing strategies. • Analyzing market trends and preparing forecasts. • Generating new business leads. • Increasing brand awareness and market share. • Coordinating marketing strategies with the sales, financial, public relations, and production departments. • Developing and managing the marketing department's budget. • Overseeing branding, advertising, and promotional campaigns. • Managing the marketing department's staff. • Preparing and presenting quarterly and annual reports to senior management. • Promoting our brand at trade shows and major industry-related events. • Keeping informed of marketing strategies and trends.

Merls Property Consultancy

Marketing Manager

Merls Property Consultancy

LinkedIn
2020-1 - 2021-5 · 1 yr 5 mos

• Plan and monitor the ongoing company presence on social media (Twitter, Facebook, etc.). • Launch optimized online adverts through Google Adwords, Facebook etc. to increase a company and brand awareness. • Be actively involved in SEO efforts (keyword, image optimization etc.). • Utilizing a range of techniques including paid search, SEO and PPC. • Prepare online newsletters and promotional emails and organize their distribution through various channels • Provide creative ideas for CONTENT MARKETING and update website • Collaborate with designers to improve the user experience. • Devising strategies to drive online traffic to the company website. • Tracking conversion rates and making improvements to the website. • Overseeing the social media strategy for the company. • Managing online brand and product campaigns to raise brand awareness. • Review new technologies and keep the company at the forefront of developments in digital marketing. • Designing to create professional ads. • Knowledge of online marketing and a good understanding of major marketing channels. • Managing Page & accounts on Facebook social media. • Reply to clients on the page messages & comments. • Knowledge of online marketing and a good understanding of major marketing channels. • Create editorial calendars and schedules. • Evaluating and optimizing marketing and pricing strategies. • Analyzing market trends and preparing forecasts. • Generating new business leads. • Increasing brand awareness and market share. • Coordinating marketing strategies with the sales, financial, public relations, and production departments. • Developing and managing the marketing department's budget. • Overseeing branding, advertising, and promotional campaigns. • Managing the marketing department's staff. • Preparing and presenting quarterly and annual reports to senior management. • Promoting our brand at trade shows and major industry-related events. • Keeping informed of marketing strategies and trends.

REDCON Construction Co. S.A.E

Digital Marketing Manager

REDCON Construction Co. S.A.E

LinkedIn
2019-6 - 2020-1 · 8 mos

Cairo, Egypt

• Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.). • Launch optimized online adverts through Google Adwords, Facebook etc. to increase a company and brand awareness. • Be actively involved in SEO efforts (keyword, image optimization etc.). • Utilizing a range of techniques including paid search, SEO and PPC. • Prepare online newsletters and promotional emails and organize their distribution through various channels • Provide creative ideas for CONTENT MARKETING and update website • Collaborate with designers to improve the user experience. • Devising strategies to drive online traffic to the company website. • Tracking conversion rates and making improvements to the website. • Overseeing the social media strategy for the company. • Managing online brand and product campaigns to raise brand awareness. • Review new technologies and keep the company at the forefront of developments in digital marketing. • Designing to create professional ads. • Knowledge of online marketing and a good understanding of major marketing channels. • Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action. • Managing Page & accounts on Facebook social media. • Reply on clients on the page messages & comments. • Designing to create professional ads. • Promotional activities in both languages. • Preparing the contents for company profile and online data (Social Media). • Knowledge of online marketing and a good understanding of major marketing channels. • Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action. • Create editorial calendars and schedules.

Realty Executives Experts New Cairo

Marketing Manager

Realty Executives Experts New Cairo

LinkedIn
2019-1 - 2019-5 · 5 mos

The spot mall new cairo

• Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.). • Launch optimized online adverts through Google Adwords, Facebook etc. to increase a company and brand awareness. • Be actively involved in SEO efforts (keyword, image optimization etc.). • Utilizing a range of techniques including paid search, SEO and PPC. • Prepare online newsletters and promotional emails and organize their distribution through various channels • Provide creative ideas for CONTENT MARKETING and update website • Collaborate with designers to improve the user experience. • Devising strategies to drive online traffic to the company website. • Tracking conversion rates and making improvements to the website. • Overseeing the social media strategy for the company. • Managing online brand and product campaigns to raise brand awareness. • Review new technologies and keep the company at the forefront of developments in digital marketing. • Designing to create professional ads. • Knowledge of online marketing and a good understanding of major marketing channels. • Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action. • Managing Page & accounts on Facebook social media. • Reply on clients on the page messages & comments. • Designing to create professional ads. • Promotional activities in both languages. • Preparing the contents for company profile and online data (Social Media). • Knowledge of online marketing and a good understanding of major marketing channels. • Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action. • Create editorial calendars and schedules.

Realty Executives Experts New Cairo

Digital Marketing Executive

Realty Executives Experts New Cairo

LinkedIn
2018-8 - 2019-1 · 6 mos

The spot mall new cairo

Elite Real Estate Consultancy

Digital Marketing Specialist

Elite Real Estate Consultancy

LinkedIn
2016-1 - 2018-8 · 2 yrs 8 mos

Villa 225 North Elshwayfat District 5th Settlement, New Cairo

• Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.). • Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness. • Be actively involved in SEO efforts (keyword, image optimization etc.). • Utilizing a range of techniques including paid search, SEO, and PPC. • Prepare online newsletters and promotional emails and organize their distribution through various channels • Provide creative ideas for CONTENT MARKETING and update website • Collaborate with designers to improve the user experience. • Devising strategies to drive online traffic to the company website. • Tracking conversion rates and making improvements to the website. • Overseeing the social media strategy for the company. • Managing online brand and product campaigns to raise brand awareness. • Review new technologies and keep the company at the forefront of developments in digital marketing. • Designing to create professional ads. • Knowledge of online marketing and a good understanding of major marketing channels. • Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action. • Managing Page & accounts on Facebook social media. • Reply on clients on the page messages & comments. • Designing to create professional ads. • Promotional activities in both languages. • Preparing the contents of company profile and online data (Social Media). • Knowledge of online marketing and a good understanding of major marketing channels. • Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action. • Create editorial calendars and schedules.

IEREK

Digital Marketing Specialist

IEREK

LinkedIn
2015-1 - 2016-1 · 1 yr 1 mo

Mohandessin, Giza

Education

DM Arts Academy

DM Arts Academy

LinkedIn

Digital Marketing Diploma

2017 - 2017
Cairo University

Cairo University

LinkedIn

Accounting

2006 - 2010 · 4 yrs

Mohamed El-Shazly's Contact Information

Email

******@***.com

Phone

(**) *** ****

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