Mohamed Abou El Azm
Business Unit Manager @ Johnson & Johnson MedTech
About
Country-level commercial leader with over 20 years of experience in medical devices and healthcare across the GCC, combining deep Kuwait market knowledge with scaled leadership experience in Saudi Arabia. My background centers on leading government, institutional, and tender-driven healthcare businesses, delivering sustainable growth through disciplined commercial execution, strong stakeholder partnerships, and high-performing teams. I have held senior commercial and business leadership roles with responsibility for: • Country and multi-business unit commercial leadership • Market development, portfolio expansion, and revenue growth • Revenue and expense ownership within regulated environments • Government and institutional engagement (MOH, public healthcare systems) • Distributor and hybrid go-to-market models • Strategic partnerships and long-cycle healthcare solutions Known for operating effectively in matrix organizations, I work closely with regional and global teams to align strategy, execution, governance, and compliance while maintaining high ethical standards.
Saudi Arabia
Riyadh
Hospital & Health Care
Lean Management, Cross-functional Collaborations, Team Development, People Management, Development Of Employees, Management, Communication, Sustainable Growth, Field Work, Influencing Others, Conflict Resolution, Data-driven Decision Making, Microsoft PowerPoint, Microsoft Excel, CRM Software, English, Organizational Development, Stakeholder Engagement, Digital Marketing, Arabic
Experience

Business Unit Manager
Saudi Arabia
• Managed the Wound Closure & Biosurgery Business for KSA, leading a team and executing business transition to a direct sales model. • Expanded market and led strategic projects for MOH, achieving a growth of 1900% in 2024 vs prior contract. • Oversaw business operations and recognized talent within Johnson & Johnson MedTech in Saudi Arabia.

Strategic Business Lead
Saudi Arabia
• Managed key projects in KSA, leading partnership strategies, and monitoring main tenders for Johnson & Johnson in Saudi Arabia. • Shaped and managed connections with NUPCO, MOH & GHC, while also leading value-added services and strategic accounts management. • Developed skills in project management, partnership building, and strategic account management.

Strategic Account Manager
Saudi Arabia
• Managed strategic accounts and led MOH partnership projects in Saudi Arabia. • Led value-added services & solutions to support business growth and process improvement at Johnson & Johnson MedTech. • Collaborated cross-functionally to drive revenue growth and enhance operational efficiency.

Business Unit Manager
Saudi Arabia
• Managed the Energy Business portfolio for KSA, executing growth platforms. • Collaborated across functions to plan and develop teams, recognizing talent and managing distributors. • Successfully achieve business plans and revenue targets for Johnson & Johnson MedTech in Saudi Arabia.

Sales Manager
Saudi Arabia
• Managed the MOH business for Advanced Surgical Technologies, ensuring strategic team management and distributor alignment. • Protected and grew share in SGH tender by enlisting and awarding new items, securing additional extension orders. • Achieved significant milestones, expanding tender awarded portfolio

Sales Supervisor
Kuwait
• Led a team of 10 product specialists to achieve total business plan for Kuwait. • Managed major tenders and maintained relationships with key accounts. • Conducted marketing activities and product launches to drive sales growth.

Senior Bariatric Specialist
Kuwait
• Grew and maintained a healthy market practice, dominating an average of 70% market share. • Trained new competent candidates and increased skills of low flow surgeons. • Launched new product, working closely with the marketing team. • Addressed pricing issues during tender processes and constructed commission scheme for the team.

Bariatric Specialist
Kuwait
• Managed sales calls for product demonstrations, purchase orders, and workshops to drive business growth. • Utilized marketing plans and hospital profiles to identify new opportunities and maintain relationships with key stakeholders. • Achieved Team Standards of Leadership Award and Ethicon Endo Surgery race competition wins, growing business by over 800%.

Product Specialist
Egypt
• Ensured effectiveness of sales calls by conducting product demonstrations, arranging purchase orders, and organizing workshops and seminars. • Utilized marketing plans and hospital profiles to identify new business opportunities. • Maintained strong relationships with decision makers and end users at Tyco Healthcare Limited in Egypt.
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