Wael Alzein

Osma Foundation is a leading organization specializing in perfumes, cosmetics, and fragrance derivatives. We create innovative scents designed to evoke emotions, desires, and lasting memories. 𝐊𝐞𝐲 𝐑𝐞𝐬𝐩𝐨𝐧𝐬𝐢𝐛𝐢𝐥𝐢𝐭𝐢𝐞𝐬 & 𝐀𝐜𝐡𝐢𝐞𝐯𝐞𝐦𝐞𝐧𝐭𝐬: 1- Leading full retail operations across all Osma branches. 2- Oversaw the opening of 80 branches across the Kingdom since 2023. 3- Managing a large operational workforce including:- -𝟏𝟎 𝐑𝐞𝐠𝐢𝐨𝐧𝐚𝐥 𝐌𝐚𝐧𝐚𝐠𝐞𝐫𝐬 _𝟏𝟎 𝐀𝐫𝐞𝐚 𝐌𝐚𝐧𝐚𝐠𝐞𝐫𝐬 _𝟐𝟎 𝐒𝐮𝐩𝐞𝐫𝐯𝐢𝐬𝐨𝐫𝐬 _𝟑𝟐𝟎 𝐄𝐦𝐩𝐥𝐨𝐲𝐞𝐞𝐬 4- Ensuring operational efficiency, branch profitability, and strong competitive positioning. 5- Implementing workflows and systems that support rapid expansion. 6- Enhancing customer experience across all stores. 7- Driving team performance through KPIs, coaching, and structured management. Competitive Strengths Delivered: - 𝐀𝐜𝐜𝐞𝐥𝐞𝐫𝐚𝐭𝐞𝐝 𝐞𝐱𝐩𝐚𝐧𝐬𝐢𝐨𝐧 𝐩𝐚𝐜𝐞. - 𝐒𝐭𝐫𝐞𝐧𝐠𝐭𝐡𝐞𝐧𝐞𝐝 𝐨𝐩𝐞𝐫𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐩𝐫𝐨𝐜𝐞𝐬𝐬𝐞𝐬. - 𝐄𝐧𝐡𝐚𝐧𝐜𝐞𝐝 𝐦𝐚𝐫𝐤𝐞𝐭 𝐜𝐨𝐦𝐩𝐞𝐭𝐢𝐭𝐢𝐯𝐞𝐧𝐞𝐬𝐬.

Operations Manager (Overall Retail Network) Apr 2012 – May 2023 - Managed and expanded 260 branches across three countries. - Led full sales and operations teams, including branch managers, supervisors, and sales staff. - Drove business development initiatives that supported geographic expansion. - Optimized workflows and operational performance across all markets.

Key Achievements & Responsibilities: - Managed operations for the Western and Northern regions, driving consistent performance across all stores. - Successfully opened and operated 90 new branches, strengthening the company’s geographic footprint. - Led regional sales managers, store managers, and supervisors to achieve operational excellence and sales targets.

Key Achievements & Responsibilities: - Led operations for the Eastern Region, covering sales, staffing, and store performance. - Opened 70 new branches and supervised regional sales teams, supervisors, and branch managers. - Delivered full operational oversight including stock management, store audits, and sales strategy execution. - Developed talent pipelines by coaching sales teams and improving supervisory skills across the region.

Key Achievements & Responsibilities: Established and fully managed 14 successful branches, including recruitment, training, and day-to-day operations. Enhanced sales performance through effective team leadership, customer service improvements, and optimized store operations. Ensured operational consistency, inventory accuracy, and high-quality sales standards.

Completed a comprehensive legal education focused on foundational legal principles, civil law, and regulatory frameworks. Developed strong analytical, problem-solving, and decision-making skills that support leadership and operational management excellence.