Mitali Rai

MHYTH (Pronounced as "Myth") is a premium and luxury innerwear, clothing and lifestyle brand - a one-stop destination for elevated essentials spanning designer lingerie, shapewear, nightwear, resortwear, loungewear, dresses and daily basics. Designed at the intersection of fashion, function, and comfort, MHYTH is redefining intimate wear for the modern consumer.

During this phase, I was deeply introspecting - questioning why MHYTH should exist and why I should be the one to build it. This phase also marked a deeper turn towards my spiritual journey, which helped me bring clarity and alignment to what I was building.

One of the most formative phases of my journey was working with a fund that was raising capital globally. I had the chance to engage with family offices and HNIs, help shape the fund’s pitch, and support the GP through live fundraising conversations. It was an education in how capital, credibility, and long-term thinking really intersect.

Working with CEO, CFO, Company Investors (which includes Global PE and VC firms) and Lenders (Indian Banks and NBFCs) to drive long-term shareholder value and growth.

Business Intelligence and Analytics for Enterprise Business catering to the interest of Government (US), Solar, Construction, Utilities, Insurance, Real estate, etc. Domain - Aerial Imagery & Property Insights.

Analytics and Business Intelligence Advisory to the Top Management including CEO, in taking strategic decisions for the Brand. Domain - Pharmaceuticals.

Business Intelligence Analyst at Dell, Software and Peripherals (SnP). Domain - Sales SnP.

Business operations at Gallagher Bassett - US entity. Domain - Insurance.

I wasn’t very interested in the course I was doing. Although, I was good at it. Engineering, in many ways, became the place where I started questioning what I actually wanted from life. Looking back, engineering didn’t give me my direction - it gave me the courage to look for one.

I was a deeply dynamic child in school - always drawn to environments that demanded both discipline and performance. Whether it was calligraphy, extempore, essays, music, dance, or competitive sports (Individual & Team, Both) I thrived in spaces where focus, consistency, and resilience mattered. That early exposure to competition and teamwork gave me what I often call defence blood - the instinct to stay composed under pressure, adapt quickly, and keep moving forward no matter the challenge. It’s a mindset that continues to shape how I approach work, leadership, and building things from the ground up. I always knew I was special, even when nobody believed.