Tri Nguyen

Lead Digital Transformation, AI and enterprise technology initiatives across Government, Banking, Financial Services, Insurance and large multi-sector enterprises. Act as a trusted advisor to C-level executives, connecting business strategy, digital operations, technology architecture and execution. - Advise clients on Digital Transformation, operating models, workflow optimization, CRM, ERP, Data & AI, translating business priorities into scalable technology roadmaps and executable solutions. - Lead strategic engagements across Government, BFSI and major enterprises, including Ho Chi Minh City Government, C06 – Ministry of Public Security, Vietcombank, ACBS, HSC, Mobifone, EVN, Suntory PepsiCo, Coteccons, Uniben, Thiso Group, Victoria School and Ho Tram Resort. - Shape AI and Data strategies and use cases, including intelligent automation, GenAI, Computer Vision, analytics, knowledge management and AI-enabled business operations. - Bridge Sales, Presales, Architecture and Delivery, converting RFI/RFP and business requirements into solution architectures, commercial propositions and executable delivery models; determine when to leverage internal capabilities or external technology partners. - Develop strategic technology partnerships with SAP, Salesforce, Huawei, Gotion and YiTU, expanding CMC TS's solution capabilities and market reach.

Led Vietnam Go-to-Market, solution sales and presales for an AI-enabled Compliance & Cybersecurity Management platform, supporting market entry and enterprise adoption within the financial sector. - Developed market strategy, target-account intelligence and positioning for AI-driven compliance, cybersecurity and data-protection solutions. - Led the complete enterprise engagement cycle: discovery, C-level advisory, solution consulting, product demo, RFI/RFP, POC, commercial negotiation and deal closure. - Advised banking executives on Decree 13, Circular 09, data protection, cybersecurity and regulatory compliance, translating regulatory requirements into technology solutions. - Worked with product and technical teams to localize market requirements and ensure commercial commitments translated into deployable solutions. - Built strategic relationships with Vietcombank, VietinBank, VPBank, BIDV, MBBank and VNDirect.

Led Vietnam expansion of Vymo, an AI-powered mobile-first CRM and sales engagement platform, combining product leadership, enterprise sales, presales and deployment management. - Built Go-to-Market strategy and enterprise pipeline across Banking, Consumer Finance and Insurance, positioning AI-driven CRM around sales productivity, workflow automation and customer engagement. - Led the full sales and solution lifecycle from business discovery, process design and executive pitching to demo, POC, negotiation and closure. - Secured USD 4.5M with FE Credit and USD 1M first-year contract with Viet Capital Bank, translating business requirements into scalable CRM solutions. - Directed deployment planning and client coordination, ensuring alignment between CRM workflows, business processes, technology and adoption. - Developed strategic opportunities with Sun Life Vietnam, ACB and Prudential.

Architected enterprise technology solutions across one of Vietnam's largest multi-sector groups, supporting transformation across automotive, real estate, healthcare, education, hospitality and retail. - Led evaluation and deployment of major enterprise platforms including SAP, Salesforce and Microsoft Dynamics 365, aligning technology architecture with business strategy and operating models. - Supported Vinfast's Microsoft Dynamics 365 / DMS transformation and Salesforce initiatives across customer-facing and operational processes. - Designed and supported CDP, Cloud and enterprise data initiatives, establishing foundations for Customer 360, analytics and AI-driven applications. - Translated complex business requirements into enterprise architectures, solution roadmaps and implementation plans across multiple business units. - Led technology sourcing, RFPs, vendor evaluation and negotiations with global technology providers and system integrators. Key Business Units: Vinhomes • VinFast • Vinpearl • Vinmec • VinUni • Vinschool • Vin3S

Advised major European enterprises on ERP, CRM and business-process transformation, combining functional consulting, solution design, implementation and change management. - Led end-to-end Oracle ERP & CRM engagements from process analysis and requirements through solution design, implementation, rollout and adoption. - Advised business and IT leaders on process optimization, enterprise systems and transformation roadmaps, aligning technology with strategic objectives. - Delivered transformation programs for Veolia Environnement, Saint Laurent and Servier, improving operational processes, data quality and cross-functional collaboration. - Supported Crédit Agricole CIB on mission-critical Risk & Compliance Control systems, combining technology consulting and service management within a highly regulated banking environment. - Led stakeholder engagement, training and change-management activities to accelerate system adoption and business value realization. Key Clients: Crédit Agricole CIB • Veolia Environnement • Saint Laurent • Servier