
mikky Sharma
Media Specialist @ Digitar Media
-
India
Semiconductors
Media Buying, Digital Marketing
Experience

Senior Media Buyer
• Developed full-funnel media strategies for E-commerce and D2C brands • Planned, launched, and optimized paid campaigns across Meta and Google Ads(display,DM and shopping ads) • Forecasted and allocated daily, weekly, and monthly budgets • Optimized campaigns using CPA, ROAS, CTR, AOV, and conversion metrics • Led creative testing and iteration to improve ad performance • Delivered detailed performance reports and insights to stakeholders • Managed high-scale Meta Ads campaigns across E-commerce and lead generation • Oversaw $130,000+ • Scaled drop shipping campaigns (2Footwear brand and adult COD ) • Reduced CPL by 32% through optimization and A/B testing • Implemented advanced S2S tracking systems

Team Leader (Senior Executive) – Digital Marketing Executive
New Delhi, Delhi, India
• Managed Home Improvement & Real Estate performance campaigns • Controlled $230,000+ ad spend across Meta and Google • Built structured geo and device-based segmentation • Improved CTR by 40% and reduced CPL by 22% • Mentored junior media buyers
mikky Sharma's Contact Information
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