Mike Rowe

Area Group Exercise Manager, Dallas, Texas, 2018- Present • Support District Managers on new and existing fitness programs • Educate 24 Hour Fitness General Manager, Assistant General Managers and Fitness Managers on new and existing fitness programs • Train, develop and support General Managers, Fitness Managers and Assistant General Managers with in club operations, budget development, recruitment and leadership of the Group Exercise Department. • Provide support to District Managers with fitness business growth and development feedback and insights • Analyzed departmental Profit and Loss statements, budgets, and usage comparison documents. • Successfully managed a budget of all 17 Dallas locations and was under budget for 2018, 2019 and currently forecasted to be under budget for 2020. • Lead the support for over 800 classes weekly and 600 instructors. • Successfully opened four new Super Sport Locations and helped to facilitate 3 club closures. • Successfully implemented our Wexer Virtual Class Platform in four new Super Sport Locations • Maintain and update online schedules for multiple facilities. • Recruit, hire and train new instructors for group fitness classes. • Conduct instructor class assessments and provide feedback to instructors to ensure a high level of excellence for members • Partner with 24 Hour Fitness Group Exercise Senior Leadership team on all In-Club and National Group Exercise Events • Host and promote International Trainer/Presenters for our various Vendor Partners for Member and Instructor Trainings and Events

• Support District Managers on new and existing fitness programs • Educate Gold’s Gym Managers and Fitness Coaches on new and existing fitness programs • Provide support to District Managers with fitness business growth and development feedback and insights • Lead the implementation of Gold’s Gym coaching curriculums • Be a certifying agent of Gold’s Gym for new and existing fitness offerings • Partner with National Support Center team members to assess, design and implement strategies for all Gold’s Gym training platforms (i.e. GOLD’S STUDIO Programs, GGX, GOLD’S BOOTCAMP and 1-on-1 coaching) • Actively partake in Gold’s fitness offerings (take classes, shadow 1:1 sessions, etc) to give feedback to coaches. (inspect what we expect).

• Train, develop and support General Managers, Fitness Managers and Operations Managers with club operations, budget development, recruitment and leadership of the Group Exercise department. • Lead the support for over 500 classes weekly and 250 instructors. • Strategic planning for improvement of key performance indicators and market share expansion. • Bi-weekly leadership education and development for club level management. • Group exercise subject matter expert for national Learning and Development team. Identify training gaps and develop training content for Gold's Gym University modules for club level management and instructor team.

• Developed and executed the Group Exercise programs at 26 Gold's Gym locations over 5 states. • Successfully managed a budget of all 26 locations over 5 states and was under budget for 2015 and 2016. • Led a staff of 13 Group Exercise Managers and 500 instructors. • Consistently increased participation in program year over year driving program usage. Produced the first year over year increase in Group Exercise Program Usage since club acquisition in 2016. • Launched five new class formats in division. Saw an average increase in usage of 66% over previous class offerings. • Supported National Group Exercise Director with strategic planning and development and implementation of new platforms to better track our business. • Analyzed departmental Profit and Loss statements, budgets, and usage comparison documents. • Promoted several direct reports to Senior Level Management positions.

• Promoted during acquisition of Fitness First to Sr. GGX Manager which includes direct oversight of 2 facilities and support RGGXD • Regional Responsibilities o Compile payroll for all 30 facilities, to include both instructor and GGXM Hourly Reports. o P&L Budget Review with RGGXD o Training and Developed GGXM’s in all aspects of their job, to include in depth VE, GGX Tracking System, Budgeting and Schedule Analysis. o Preform Gym Audits individually and attend Regional Gym visits with Regional Management Team

• Set up and implement Group Fitness schedules for multiple facilities • Manage Group Fitness budget to ensure we stay with-in budgetary guidelines • Deliver monthly participation reports for group fitness classes, including percent of group fitness usage to the gym’s overall member usage • Maintain and update online schedules for multiple facilities • Process payroll for 200+ instructors on a bi-weekly basis • Recruit, hire and train new instructors for group fitness classes • Conduct instructor reviews and provide feedback to instructors for group fitness classes

• Schedule and conduct instructor training for Tabata Bootcamp and Barre Above class formats. • Deliver full-day presentation to teach instructors format. • Motivate and inspire instructors through continued communication, follow up and mentorship.