mikael jonovski

Hey, we're Add and we love ice cream. We also love to spend hours at the gym, have abs to die for, run marathons, climb mountains and live a healthy life. Unfortunately ice cream in general doesn't really go with that. (We're honestly not too keen on the vegan spirulina kind.) So we decided to create an ice cream that would fit our lifestyle. An ice cream that's good for you. An ice cream we could happily eat between squats and sprint intervals. A few months later Add saw the light of day. Made from only natural ingredients, topped with some extra protein and without any added sugar. But most importantly an ice cream that tastes like ice cream. Otherwise there's really no point, is there?

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