Midori Maradiaga
Product Development Leader @ MARAGA
About
I’m an MBA Candidate at IPADE with 3+ years of experience driving cross-functional initiatives across product development, market analysis, and after-sales operations in the power tools and welding industry. At MARAGA, I led 10+ product launches, helped build the Product Development function, and improved execution through process standardization and platform implementation. I enjoy turning messy, real-world problems into structured plans teams can execute — aligning stakeholders, clarifying requirements, and improving how work gets delivered in fast-changing environments. Interests: Business Strategy, Product Management, Marketing, People Operations, and Operations & Support (especially in global, tech-enabled businesses).
Mexico
Monterrey
Mechanical Or Industrial Engineering
Project Management, Cross-functional Team Leadership, Stakeholder Management, Strategic Planning, Process Standarization, Problem Solving, Market Research, Competitive Analysis, Channel Analysis, Product Development, Product Strategy, Workflow Management, Database Analysis, Service Operation, Cross-functional Collaborations, Cross-Cultural Communication, Continuous Improvement, Supplier Negotiation, Multiple Project Coordination, Microsoft Office
Experience
Product Development Leader
MARAGA
Led cross-functional product development and launch execution for 10+ products across welding and industrial tools. Built team structure and stage-gate workflows, partnered with China suppliers on market-fit specifications (performance, accessories, packaging), and helped launch a welding automation line with client demos
After-Sales Service Coordinator
MARAGA
Led after-sales service process improvement by implementing a cross-department service platform to track maintenance and warranty cases. Standardized SOPs and service guidelines, and improved internal coordination through Microsoft Teams workflows and lean continuous improvement
Market Analyst
MARAGA
Monterrey, Nuevo León, Mexico
Conducted pricing, competitor, and channel analysis using product performance and client data to support product decisions. Helped coordinate 12 product development projects through documentation and supplier follow-ups, translating stakeholder insights into actionable inputs for new product priorities
Education
IPADE Business School
Tecnológico de Monterrey
Mechanical Engineering
Minor in Administration International Exchange at Kookmin University / Seoul, South Korea
Tecnológico de Monterrey
Mecánica Administrador
Kookmin University
Habilidades sociales y para los negocios
International Baccalaureate
Midori Maradiaga's Contact Information
Phone
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