Michelle D.

I’m an accomplished recruitment professional with over two decades of experience spanning agency and in-house environments. My career began on the agency side, where I developed full 360° recruitment expertise, managed branches, and drove business development strategies that secured major accounts and delivered hundreds of thousands of pounds in annual revenue. I also successfully wrote and won public sector tenders, providing high-value staffing solutions for both permanent and temporary roles.For the past seven years, I’ve been part of Anglian Home Improvements (part of the ASHI Group), progressing into a senior HR leadership role. I now oversee all permanent recruitment nationally across multiple brands—Anglian Home Improvements, Anglian Building Products, Safestyle, Everest, and Norwich Sunblinds—covering diverse departments and business areas.In addition to recruitment strategy, I manage careers-focused social media for all brands, creating engaging adverts and content to promote vacancies. I leverage SEO and PPC techniques to maximize reach and impact, ensuring alignment with our wider HR and talent acquisition strategy.What drives me?I truly believe that jobs change lives. Recruitment isn’t just about filling vacancies—it’s about creating opportunities that empower people and transform businesses. Integrity is at the heart of my approach: I believe in doing what I say I will do for candidates and clients, building trust through transparency and consistency.Key Achievements*360° Recruitment Expertise: Delivered end-to-end recruitment solutions across multiple sectors, including public and private.*Business Development Success: Secured significant accounts generating six-figure annual revenues.*Tender Wins: Written and won public sector tenders, expanding service offerings and revenue streams.*National Recruitment Leadership: Oversight of permanent recruitment for multiple brands and departments nationwide.*Social Media Strategy: Developed and executed careers-focused social media campaigns using SEO and PPC, increasing candidate engagement and application rates.*Senior HR Team Contribution: Played a key role in shaping recruitment strategy as part of the senior HR management team.