Michelle Donnelly

Chief Revenue Officer (CRO) @ Crescendo

About

Enterprise Sales Leadership | Operational Excellence | Growth Impact | Talent Multiplier Michelle leads Sales, Marketing, Strategy and Funding efforts for Fortune 500 and early-stage technology companies. A visible contributor with accountability at board and investor levels, Michelle is a results-oriented executive with 15+ years of leading and operating distribution and go-to-market functions in hyper-growth environments. Michelle’s Enterprise Sales organizations drive rapid revenue growth by architecting complex sales strategies to secure multi-million-dollar contracts with the world's largest brands within the Consumer Goods, Retail, Technology, Financial Services and Communication verticals. An entrepreneurial self-starter, Michelle thinks critically and makes well-reasoned decisions. She is known for integrity, authenticity, thought leadership, a “lead-by-example” style and exceptional problem-solving abilities.

Country

United States

City

San Francisco

Industry

Computer Software

Skill

Go-to-Market Strategy, Revenue & Profit Growth, Strategic Leadership, Customer Relationship Management (CRM), Artificial Intelligence (AI), Entrepreneurship, Business Development, Marketing Strategy, Social Media Marketing, Mobile Marketing, Integrated Marketing, Lead Generation, Advertising, Creative Direction, Corporate Events, Trade Shows, Relationship Marketing, Photography, Sales & Marketing Leadership, Networking

Experience

Chief Revenue Officer (CRO)

Crescendo

2025-7 - Present · 1 yr 3 mos

San Francisco Bay Area

Chief Revenue Officer (CRO)

Groq

2022-4 - 2024-4 · 2 yrs 1 mo

San Francisco, California, United States

Area Vice President, Retail Enterprise Sales

Salesforce

2019-2 - 2022-4 · 3 yrs 3 mos

San Francisco Bay Area

Lead and operate Retail GTM strategy across all Salesforce products & solutions. FY21: 130% of plan. 78% YOY growth. Peak Performers Club. Awarded Retail AVP of the Year. FY20: Build year. Create sub-verticals. Retool/scale sales organization. Drive operational rigor.

Regional Vice President, Consumer Goods Enterprise Sales

Salesforce

2017-1 - 2019-2 · 2 yrs 2 mos

San Francisco Bay Area

Lead high-performing CG GTM sales functions for all Salesforce products & solutions. FY19: 150% Plan. 23% YOY growth. Peak Performers Club. FY18: 400% of Plan. 822% YOY Growth. Chairman’s Club. Awarded RVP of the Year.

Strategic Account Executive, Marketing Cloud Enterprise Sales

Salesforce

2013-4 - 2017-1 · 3 yrs 10 mos

San Francisco Bay Area

FY17: 175% Plan. Peak Performers. Awarded MVP of the Year. FY16: 150% Plan. Peak Performers. FY15: 100% Plan FY14: Ramp

Founder, CEO

Mesh Media Productions

2011-7 - 2013-4 · 1 yr 10 mos

San Francisco Bay Area servicing the world

Founded at request of key customers when OnRequest Images dissolved. Provided global brands a single source to deliver branded, custom photography, globally and at scale. Led GTM strategy, marketing & operations. Your brand. Our team. We mesh.

Vice President of Sales & Business Development

OnRequest Images

2009-8 - 2011-8 · 2 yrs 1 mo

Led sales, marketing & biz development initiatives for a start-up providing custom photography solutions globally and at scale leveraging custom workflow technology, a digital asset system and a global talent network. Identified and closed global contracts with the world’s most iconic brands resulting in 30% YOY growth.

Director of Business Development

Group Delphi

2002-9 - 2009-8 · 7 yrs

Directed business development and sales efforts for an integrated marketing agency. Oversaw client relations, account strategies and brand integration across multiple channels on a global level. Managed complex sales cycles and closed muti-million dollar service contracts with key stakeholders at Fortune 100 brands.

Director of Sales and Marketing

kaboom productions

2001-9 - 2002-9 · 1 yr 1 mo

Restructured corporate division of commercial film production company through new sales and marketing initiatives.

Director of Business Development

Ask.com

2000 - 2001 · 1 yr

Integrated new suite of online search products into the company’s existing search product offering. Established business and financial goals for the Syndication team. Built and launched partnerships with global search providers including MSN Search resulting in significant revenue growth.

Director of New Product Sales and Director of Distribution

Steelcase

1995 - 2000 · 5 yrs

Developed and executed sales and marketing plans for new product suite for $3B office furniture manufacturer. Managed relationships between manufacturer and distributors. Redefined sales processes and business development efforts to increase annual sales at the distribution level.

Senior Sales Representative

Knoll

1989 - 1994 · 5 yrs

Sold workplace solutions to both Fortune 500 companies and global architectural firms for internationally recognized contract furniture supplier committed to innovative design and a comprehensive portfolio of office systems, seating, files and storage, tables and desks, wood casegoods, textiles and accessories.