Michael Miller
Technical Sales Engineer @ Beckhoff Automation USA
About
At Beckhoff Automation USA, my mission is to architect solutions that empower our clients, leveraging over two decades of experience in industrial automation and sales management. Our team excels in translating complex technical features into tangible benefits, ensuring a seamless sales cycle and enduring client partnerships. Our recent endeavors include pioneering customized automation solutions and enhancing client understanding through comprehensive training and product demonstrations. With a steadfast commitment to customer service excellence, we strive to elevate Beckhoff Automation's market presence and support our clients in achieving their strategic goals.
United States
Austin
Industrial Automation
Technical Presales, Director level, Technical Sales Consulting, Selling with Stories, Product Management, Product Marketing, Product Development, Automation, International Sales, Sales, Sales Process, Solution Selling, Key Account Management, Sales Operations, Account Management, Competitive Analysis, Customer Relationship Management (CRM), Selling, Electronics, Sales Management
Experience

Technical Sales Engineer
Austin, Texas, United States
Responsible for providing technical support and expertise to the sales team in order to promote the company's products and services. Working closely with customers to understand their needs, and then creating customized solutions using Beckhoff Automation's technologies. Responsible for conducting product demonstrations, providing training to customers and other stakeholders, and assisting with the development of marketing materials. Additionally, involved in troubleshooting and resolving technical issues that arise during the sales process.

Industrial Imaging Advisor/ Technical Sales Engineer
Austin, Texas Metropolitan Area
• Drove business development and technical sales activities for machine vision and industrial imaging solutions across OEM, robotics, semiconductor, packaging, and automation customers throughout the Central U.S. Supported customers through the full sales cycle including discovery, application consultation, component selection, proof-of-concept discussions, quoting, and post-sale technical support for complex vision systems. • Worked closely with leading vision manufacturers including cameras, optics, lighting, frame grabbers Camera Link and CoaXPress , and AI/software platforms to develop complete inspection and automation solutions for high-speed manufacturing applications. • Helped customers modernize legacy inspection systems by recommending higher-performance GigE/USB3 vision architectures, advanced optics, and integrated machine vision platforms to improve throughput, accuracy, and reliability. • Built strong relationships with system integrators, engineering teams, and end users by combining deep technical knowledge with consultative sales strategies focused on solving real manufacturing pain points. • Increased customer engagement and pipeline growth through proactive outbound prospecting, onsite visits, technical presentations, product demos, and multi-touch follow-up strategies using CRM and LinkedIn Sales Navigator tools. • Served as a trusted technical resource for machine vision applications involving robotics guidance, metrology, defect detection, barcode/OCR inspection, and high-speed industrial automation environments.

Business Development Executive – Western North America
Austin, Texas Area
• Spearhead the entire sales cycle from prospecting through closing to deliver new net business across the Western US. • Introduced new CRM system to include quoting and projections, communications, meetings, and demonstrations. • Demonstrate Computar technology to interested and / or potential customers. • Report progress of all ongoing sales activities on a weekly basis to the Sales Manager. • Ensure steady and organized follow-up on sales opportunities through emails, phone calls, etc. to ensure the expected level of sales and a sales cycle as compact as possible. • Act as point of contact and provide technical support and regular follow-ups to potential customers during an evaluation period. • Have a natural curiosity and strong interest for high technology and towards learning about technology products.

Mortgage Loan Originator - Manager in Training
Austin, Texas Area
• Federally Licensed after passing Federal Exam. • NMLS ID 1885602. • Solicit potential borrowers for refinancing of mortgage loans. by using custom techniques including getting 3 deep on all conversations. • Locked nearly $10 million in first 30 days licensed. • Created Volunteer Group with Austin Pets Alive!

Sales Manager
Austin, TX
• Top Sales Manager 10 consecutive years with Graftek, increasing sales within my direct territory annually at rates of 25% to 300% per year. • Top sales executive, player/ coach, accounting for over 60% of company accounts and sales. • Work directly with Customer R&D, Project, and Manufacturing Engineers, Supply Chain Management, and Procurement to supply tailored long-term, cost effective finishing programs and capital equipment. • Website Project Manager, responsible for heavy organizational tasks with website and documentation, also helping with revisions. Used Agile and Scrum to lead the project management. • Communicated with repeat customers to build long-term relationships by utilizing six sigma for customer satisfaction. • Responsible for/managed a team of 4+ sales administrators for over 5 years. • Doubled footprint within existing customer base and added new customers to list of clients served. • Captured and completed sales with customer-savvy quotes, proposals and contract management strategies. • Formulated and presented innovative strategies to team members, executives and customers to build foundation for successful sales plans and sales partners. • Identified, directed and implemented new marketing strategies for multiple business sectors within North America. Achieved immediate ROI in those areas and brought the company new and unexpected business.
Education

Business/Corporate Communications
Communication Studies, Specialization in Interpersonal Communication, Organizational Communication, and Persuasive Communication | Business Administration Minor Spanish Study Abroad Immersion Program- Exchange Student Summer 2005 Intensa Language School | San José, Costa Rica Completed a Summer semester intensive Spanish language immersion program as a foreign exchange student, developed skills in conversational Spanish studying abroad.
Michael Miller's Contact Information
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