Michael Hall

Tampa Bay Tech Week doesn't run on hype — it runs on alignment. As President, that's my mandate. I lead the internal infrastructure that keeps vision and execution moving in the same direction. That means guiding cross-departmental leadership, establishing governance standards, driving budget discipline, and building the kind of leadership culture where accountability isn't enforced — it's expected. I work directly alongside the board and leadership team to ensure decisions are made with clarity, progress is tracked with precision, and every initiative we launch is built to outlast the moment that inspired it. On the external side, I lead our government relations efforts and engage directly with venture capital partners and funding institutions to position Tampa Bay Tech Week as a serious, investable platform — not just an event, but an ecosystem with infrastructure worth backing. The work is complex. The standard is simple: build alignment, protect the vision, and make sure everything we create is structured to last. Tampa Bay Tech Week is an nitiative that brings together founders, investors, corporate leaders, and emerging talent to accelerate innovation and economic growth across the Tampa Bay region. Through curated programming, strategic partnerships, and community-driven experiences, the organization is committed to building a sustainable and inclusive technology ecosystem.

Established in 2006, MediumFour provides the brainpower to propel projects from the ideation stage to realization. It is the vehicle through which Michael Hall and Dante’ Fillyau create technology design solutions to position their clients for optimal success. As its name suggests, the company specializes in four distinct mediums: 1) Design, including web, print, logos, collateral material, visual identity and advertising 2) Videography services for content development, commercials, short films, reporting. 3) Innovation Startup, providing product and service design from concept to implementation 4) Consulting, marketing, social media, advertising and research solutions that get results Ideas, Create, Develop, Results Design, Ideation, Videography, Marketing, Brand Psychology • Responsible for overseeing the client development and business development of MediumFour • Oversee client design of branding and advertising campaigns and ensuring that new branding and advertising fits in with the client’s requirements and the image they wish to promote for their company or product. • Interpret a client’s communications strategy with marketing strategies and then develop proposed creative approaches that align with that strategy. • Plan, direct and set the strategic direction of the company’s creative services marketing initiatives. • Assure services are in compliance with professional, company policy standards and brand execution requirements. • Develop and maintain relationships with outside promotional agencies, vendors and customers. • Analyzes campaign performance data to optimize and improve performance (Display, Social, Mobile, Video) • Demonstrate proficiency with MediaHub, Bionic, Performics and industry systems/tools • Develop strategic media plans to meet the marketing objectives of clients • Produce innovative recommendations to customers to drive additional investment and customer satisfaction, as well as upholding our position as industry experts

Digital Grass is a social impact group and diversity accelerator. Our focus is to ensure that diversity is included in the technology and innovation landscape of South Florida. Our accelerator co-creates with companies led by women, minorities and/or LGBT. Digital Grass is a technology and startup group helping drive the development of diversity in technology throughout South Florida. Digital Grass comprises entrepreneurs and business professionals coming together to build companies and target large contracts involving technology and marketing. With three companies launching in 2014, DigiGrass is currently working on development to start a curriculum based program to help develop new startups and create social impact around diversity in technology.

Gateway Software Development is a SaaS (Software as Service) platform that allows the nation’s leading corporations the power to participate in an innovative culture that values the power of diversity. Designed for suppliers and innovators of color, women, disabled and Lesbian Gay Bisexual or Transgendered (LGBT) that have been externally certified as diverse. Gateway Software Development uses a unique peer review system; electronic RFP submission and awarding system; Gateway Score an interactive point system that tracks in real time Significant Engagements, Peer Reviews, RFP System activity and more. Gateway Software Development has an addition to their original platform which focuses on the recruitment of talent from HBCUs. The Gateway Legal software platform is a search engine that allows large corporations and large law firms to partner with diversity law professionals including minorities, women and LGBT lawyers. Gateway Legal’s Match tool also allows other professional associations to use the software for “speed networking” and/or “matchmaking” events at their conferences. Michael Hall developed Gateway Legal with business partner Patrice Lewis & Dante Fillyau in response to the dire need to improve the previously established process, which was painful, time-consuming, and fell short of providing optimal outcomes.

Unicorn is first and foremost, a product company. We love to build mobile applications and web platforms that solve real-world problems. We have released a wide range of applications focused on business automation. On the service side, we consult startups through a discovery phase, where we roadmap their product's features with user stories and technical specs. From there, we engage with select clients to teach them to be product owners leveraging SCRUM and Agile methodologies. After we've established a proper product roadmap, business plan, funding, and marketing strategy, we then connect them to producers to build the application and serve as product managers throughout the lifecycle of the application. Many times, we invest in our clients and take an advisory role to ensure longevity post-launch.

My Drink Ticket is a software platform that tracks on-premise marketing efforts to off-premise sales for the wine and spirits industry. After attending a spirits industry promotional event, Michael Hall realized there was no way for the brand to track future purchases of their product resulting from the event. My Drink Ticket provides a method to gather demographic information on attendees of happy hours, tastings, festivals and large events sponsored by liquor brands or distributors. Data on these attendees’ future pours and purchases is obtained to determine the effectiveness of the event, helping the brand or distributor best allocate their promotional efforts. My Drink Ticket is currently in beta testing with multiple wine and spirits brands. • Software architecture, brand development, strategic partnerships.

Active duties for Operation and Management of Foundation

Mobile Green Lifestyle Applications

Conceived, designed, laid out, and coordinated editorial illustrations and creative artwork for publications such as magazines, brochures, handbooks, and posters. Translated facts and features of subject material into graphic terms that best convey intended meaning. Developed interpretive themes to convey ideas and information. Provided guidance on graphic technology. Application of technical, commercial, and fine art techniques to the conception, planning, and creation of pictorial work. Direct assistance with print production and printers Interacted with clients, including private contractors and marketing firms