Michael Gaughan

Lead Project Manager and Content Producer for Sales and Marketing teams of Janssen Pharmaceuticals. Responsible for producing creative and innovative solutions to promote sales training and marketing initiatives, including podcasts, internal videos, national broadcasts, and patient and doctor testimonials. Communicated with clients, agency partners and other key stakeholders to perform tasks central to the project to consistently meet deadlines. Maintained budgets of $1,000 to $250,000+ for various business units. Ensured team of video editors, graphic designers, animators, directors, camera operators, audio engineers and other production personnel understood all their respective roles in the project. Excelled in high pressure environment, while collaborating with many other team members to create high quality pharmaceutical video content.

Assistant Project Manager and Content Producer for Sales and Marketing teams of Janssen Pharmaceuticals. Responsible for producing creative and innovative solutions to promote sales training and marketing initiatives, including podcasts, internal videos, national broadcasts, and patient and doctor testimonials. Assisted project managers with day to day tasks including communicating creative to editors, managed vendor’s schedules, and reconciled final budgets. Responsible for finding crew and putting project teams together based on individual projects needs.

Pre-Production- Secured locations, crew, and resources for corporate video shoots. Maintained schedules of talent, clients and crew to ensure a well-produced shoot. Project budget reconciliation-ensured vendors billed the proper amount, and that all charges were accurate for client billing. Managed production calendar of both in-house and freelance resources. Managed existing vendor database- as well as finding new talented resources to enhance the group’s roster. Associate Produced video shoots of varying sizes. On set producer on national live broadcasts, internal communications videos, marketing videos, and sales training videos. Line Producer- managed budgets, crew and client expectations on corporate videos.

Communicated with Marketing and Team Operations departments to coordinate delivery of specific digital marketing campaigns for both domestic, and international partners. Oversaw file archival process for live game footage, and specialty footage for NBAE film archive. Phantom camera technician responsible for building camera, managing footage, and on-site crew at NBA arenas across the country. Managed media and delivered content to social media platforms. Main liaison between team public relations and production crew. Secured access to locker rooms, players, and arena locations.

Live logged NBA games for NBAE original programming, referee operations, team and marketing initiatives, and international partners. Organized and logged footage from field shoots, interviews and slow-motion specialty footage Edited nightly content for social media platforms that included player highlight reels, game highlights, top ten lists, and features. Responsible for delivery of daily content to both domestic and international partners.

Worked with the Penguins Communications department to anticipate and meet needs for media members attending games. Provided necessary paperwork and documents to the media throughout the game and responsible for administering credentials and preparing game notes.

Sales intern for sports radio station in Philadelphia. Worked with sales staff to provide everything needed for clients. Including airchecks, research, spot times, and information to be used on calls. Developed advertising ideas to pitch to clients.

Related Coursework: Media and Society, Human Communication in a Technological Age, Research and Development, News Writing, Media Sports Relations, Communication in the Marketplace, Professional Communication in Integrated Marketing Communication, New Media Production, Integ Mktg Comm Func I: Public Relations, Integ Mktg Comm Func II:Advertising, Integ Mktg Comm Strategies: Ad