Micaela Bailey

Experience in the fashion industry, working with multiple stakeholders across wholesale, retail, and international suppliers. I have developed core competencies in garment construction, brand development, branding and identity, managing production, sales, and marketing for a major client account. Skills in tech packs, fabric and trim sourcing, costing, negotiation, fit sample reviews, and freight to ensure timely and efficient production processes. I have also partnered with the Director to coordinate seasonal sales appointments, range development, and photo shoots for campaigns and social media. I am passionate about creating and maintaining a strong brand identity that reflects the vision and values of the client and the company.