Mia Lubliner

-Lead, develop, and manage the execution of multiple strategic projects, ensuring the timely delivery of assets and alignment with business goals. -Collaborate cross-functionally with copy, design, strategy, and production teams to create and deliver cohesive, brand-aligned digital content, including social ads, emails, and websites, ensuring effective promotion and engagement. -Act as the point of contact for day-to-day communications with clients and internal partners, providing regular updates on project progress, risks, and opportunities. -Organize and facilitate project kickoffs, ensuring project briefs are fully prepared with input from all necessary stakeholders. -Maintain detailed project documentation, including scheduling, timelines, and budgets, to ensure operational efficiency. -Organize and lead internal and external team meetings, documenting key notes and actionable follow-ups. -Track and analyze campaign key metrics, developing quarterly presentations to evaluate communication effectiveness and provide data-driven insights for strategy optimization. -Manage and oversee campaign budgets, including quoting, invoicing, budget allocation, and financial reporting, utilizing Salesforce.

-Recruited, trained, and managed a team to create a range of marketing materials, including event promotions, social media content, and email campaigns, to boost brand awareness and engagement. -Managed cross-functional projects by creating detailed plans, briefs, timelines, and deliverables to ensure alignment with business objectives and consistent brand messaging across all marketing collateral. -Collaborated with copy and design teams to create and deliver cohesive, brand-aligned marketing materials, including social ads, emails, and websites, ensuring effective promotion and engagement. -Organized and led internal and external team meetings, documenting key notes and actionable follow-ups. -Served as the point of contact for day-to-day communications with clients and internal partners, providing regular updates on project progress and upcoming deadlines. -Organized and facilitated project kickoffs, ensuring project briefs were fully prepared with input from all necessary stakeholders. -Directed the end-to-end execution of marketing campaigns, managing project workflows and setting clear deadlines to achieve on-time and on-budget delivery. -Collaborated with senior management to develop and execute the annual operating plan and strategic initiatives.

-Created strategic media plans for Apple, aligning content placements with brand goals to maximize exposure and optimize targeted advertising effectiveness across TV, OOH, Print, and Radio. -Analyzed media performance data to ensure alignment with client goals, delivering actionable recommendations to enhance engagement and drive strategic improvements. -Coordinated with design and content teams to ensure media placements aligned with key brand messaging, achieving cohesive storytelling across campaigns. -Delivered client presentations on media performance and strategic insights, fostering strong client relationships through clear communication and results-driven planning.

-Developed strategic briefs for marketing campaigns to clarify the direction and goals of each event -Planned and prepared marketing tactics and directives to promote events and increase participation -Communicated with clients to ensure vision of their event and track improvement of each installment -Responsible for 25-30 promotional campaigns at a time by assigning tasks and deadlines to the team

-Supported and ensured daily activities and events occurring in the Facility -Served as a resource to Facility guests and employees -Responded appropriately to a variety of emergency situations

-Worked with clients to understand their event goals -Utilized existing resources to satisfy the client’s vision -Led the team to manage and execute the given task

-Researched celebrities, influencers, and media outlets to pitch for campaign initiatives -Developed one sheets, pitches, and editorial stories to promote for major film studios -Participated in departmental brainstorming and researched to generate ideas for target marketing -Collected publicity breaks and compiled weekly reports to submit to clients to show exposure of the film

-Assisted with game day events and promotions while interacting with fans to ensure satisfaction -Used on campus marketing like tabling and flier distribution to promote athletic games and events -Operated film equipment to capture memorable moments and highlights of various sporting events -Drafted social media content for multiple platforms: Twitter, Instagram, Snapchat & Facebook

-Assisted to maintain staffing and training efficiencies of the 14 person staff of lifeguards. -Provided service for new clients and consulted to enroll students in swimming classes. -Taught daily child and adult swim lessons and exercise classes.