Merve Kutun
Business Leader & Senior Consultant @ A&B Danışmanlık
About
Over 20 years of experience in brand management and strategic advisory. Built a strong corporate foundation starting at Turkcell in product and international service management, followed by senior leadership roles across consultancy and agency structures, leading brand positioning, reputation management and growth strategies.Expertise includes youth and children communication and strategies for building sustainable connections with younger generations. Client portfolio includes Microsoft, McDonald’s, adidas, Samsung, Türkiye İş Bankası and IFC, among other leading global and financial institutions.Graduate of the Austrian Commercial High School and BA in Political Science and International Relations from Boğaziçi University. Earned an MA in Cinema and Television in 2025 to further deepen expertise in storytelling, visual language and narrative strategy, strengthening an interdisciplinary background that combines analytical thinking, socio-political literacy and narrative design.Translator of three works by Franz Kafka. Mentor in the BÜMED Mentorship Program since 2014 and Founder of the Art Literacy Initiative, a social impact project focused on cultural literacy and critical thinking for children and young people.
Türkiye
Istanbul
Public Relations & Communications
Content Development, Stakeholder Engagement, Storytelling, Public Relations, Creative Strategy, Marketing Communications, Social Media, Product Launch Events, Social Impact Strategy, Creative Writing, Crisis Management, Sustainability Communication, Copywriting, Internal Communication, Community Building , Media Relations, Translation
Experience
Merve Kutun's Contact Information
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