Melissa Martinez

-Conceptualized, wrote copy and published content for monthly newsletter and blogs through Klaviyo and Shogun -Launched and managed brand ambassador program with micro-influencers to increase brand awareness and promote new launches -Initiated and executed influencer/celebrity marketing deals—directly with talent or via agencies, from start to finish -Managed influencer gifting by collaborating with the warehouse team to place orders, update tracking and ensure prompt delivery -Owned communication with 300+ influencers—ensured they were staying on top of deliverables, following requirements, and creating high quality content in a timely manner -Wrote press releases and product pitches to be distributed to media outlets for brand promotion -Responsible for talent content organization and distribution process; worked with various internal teams to guarantee all content is being fully utilized -Cold outreached through social platforms and email to foster partnerships and help the team grow the social network

-Collaborated with internal departments to facilitate communication and execute 100+ purchase orders each quarter -Maintained constant contact with buyers to manage the processing of purchase orders, provide tracking information and ensure timely delivery -Established and maintained various online sales platforms for multiple retailers, tailoring data specific to each platform -Fulfilled all drop ship orders with 100% accuracy, managed inventory and invoiced orders

-Provided outstanding customer support via phone and email to enhance the customer experience while working to increase conversion and build customer retention -Successfully resolved conflict using company policies and procedures resulting in customer satisfaction 100% of the time -Utilized company CRM tools to log, correspond and manage customer inquiries -Provided checkout and site navigation support leading to a smooth shopping experience -Maintained knowledge of 400+ evolving products, prices and promotions -Assisted and educated customers with order and tracking status inquiries -Communicated with the distribution center as needed to ensure a straightforward order process -Built sustainable relationships and trust with customer accounts through open and interactive communication