Melisa Yuksel

As an Economics graduate with a Master’s degree in Sports Business and Management, I’ve combined analytical thinking with a deep passion for the sports industry. My professional journey began in athlete brand and PR management, where I gained hands-on experience in building and promoting athletic identities in competitive markets. With a strong interest in motorsports, ice hockey, and tennis, my long-term ambition is to contribute to the organization and management of major sports events. I’m driven by the dynamic energy of live events and committed to creating impactful experiences for athletes, brands, and fans alike. I’m always open to connecting with professionals who share a love for sports and a vision for innovation in the industry.