Mel Cheng
Director Marketing Communications, Southeast Asia & Australia @ Fendi
About
With over 13 years of experience in luxury marketing in LVMH, currently serving as the Director of Marketing Communications for Southeast Asia and Australia at Fendi. Focused on leveraging team leadership and cross-functional collaboration to drive impactful brand strategies and strengthen market presence. At Fendi, contributes to the development of innovative campaigns that align with organizational goals while fostering effective leadership and collaboration. Committed to enhancing brand equity and delivering value that reflects Fendi's dedication to excellence in the luxury market.
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Singapore
Luxury Goods & Jewelry
Team Leadership, Cross-functional Team Leadership, Leadership Development, Regional Planning, Regional Marketing, Digital Marketing, PC and Mac software, Microsoft Office, Powerpoint and Excel, Adobe Photoshop, Basic skills of Web designing, Marketing Communications, Advertising, Promotions, Brand Management, Event Management, Public Relations, Strategic Planning, Marketing, Corporate Communications, Market Research
Experience
Director Marketing Communications, Southeast Asia & Australia
Fendi
Singapore
Senior Regional Marketing & Communications Manager, Southeast & Australia
Fendi
Singapore
Regional Marketing Manager, Southeast Asia
LVMH Watches & Jewelry
Singapore
Marketing Manager
LVMH Watches & Jewelry
Singapore
Assistant Trade Marketing Manager
LVMH Watches & Jewelry
Singapore
Marketing and Communications
Jay Gee Enterprises (Pte) Ltd
Singapore
Education
Monash University
Double majored in Communication and Media Studies, and Psychology
RMIT University
Advertising
RMIT University
Marketing
Mel Cheng's Contact Information
Phone
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