Megan Logue

Megan Logue

Account Manager @ Xumo

About

I'm Megan, and I have 7+ years in the media and advertising world. As an experienced Account Executive with a proven track record of delivering successful campaigns, I am passionate about creating meaningful solutions for my clients. With a background in advertising operations, I am skilled in trafficking and maintaining display and video ad campaigns on digital multi-media platforms, optimizing approaches, and building custom ad experiences. I am also a skilled project manager, with experience in the telecommunications industry. In addition to my professional experience, I am a member of She Runs It, a global organization with a mission to help more women lead in the marketing, media, and tech spaces, and previously served as a member of the New York Junior League.

Country

United States

City

New York

Industry

Marketing & Advertising

Skill

Market Research Project Management, Qualitative Research, Quantitative Research, Quantity Surveying, Marketing, Marketing Strategy, Press Releases, Media Relations, PR, Press Kits, Digital Strategy, Operations Management, Information Technology, Data Analysis, Optimization, Project Management, Account Management, Business Strategy, Strategic Planning, New Business Development

Experience

Xumo

Account Manager

Xumo

LinkedIn
2023-7 - Present · 3 yrs 2 mos

New York, New York, United States

Bloomberg

Account Executive, Luxury Home & Design

Bloomberg

LinkedIn
2022-4 - 2023-7 · 1 yr 4 mos

New York, New York, United States

- Responsible for driving revenue growth and building long-term relationships with clients - Work closely with cross-functional teams to ensure customer success - Identify opportunities for growth, as well as develop customized solutions to deliver results - Use deep understanding of the digital media space in order to create compelling strategies and RFPs - Work in fast-paced environment while managing multiple priorities, and adapting quickly to changing circumstances

Bloomberg

Ad Sales Associate

Bloomberg

LinkedIn
2020-1 - 2022-4 · 2 yrs 4 mos

New York, New York, United States

- Supported Tech, Finance, and Luxury Ad sales teams - Prospected new opportunities and potential clients, while developing relationships to drive business - Created and assisted on client proposals and customized presentations for clients - Collaborated with internal teams to develop compelling campaigns that met client's objectives - Project managed initial sales process and gathering of materials from both internal and external teams - Helped drive revenue growth with both current and new clients

Bloomberg

Digital Ad Trafficker

Bloomberg

LinkedIn
2016-2 - 2020-1 · 4 yrs

New York, New York, United States

- Trafficked and maintained display ad campaigns on Bloomberg's digital multi-media platforms, ensuring that deal terms were met - Generated daily and weekly reports, and analyzed data to provide insights on campaign performance - Created thoughtful optimizations suggestions for live campaigns - Troubleshot operational campaign issues with both internal and external parties, and provided timely solutions - Collaborated with external teams to ensure campaign creatives met formatting and technical specifications - Built custom ads with rich media partners and platforms

Broadview Networks, now part of Windstream

Lead Project Manager

Broadview Networks, now part of Windstream

LinkedIn
2014-9 - 2016-2 · 1 yr 6 mos

King of Prussia, PA

- Managed anywhere from 75 to 150 deals on a daily basis - Developed project plans and timelines in collaboration with stakeholders - Ensured project deliverables met quality standards, and were delivered in time - Worked directly with Team Managers in other Departments, as well as Service Delivery, on escalations and process/procedure enhancements - Monitored project process, while also providing regular status updates to necessary stakeholders

Slice Communications

Public Relations Associate

Slice Communications

LinkedIn
2014-5 - 2014-8 · 4 mos

Greater Philadelphia Area

- Developed pitches, press releases, and media lists - Reached out to media outlets for coverage for clients - Wrote and helped create relevant blog posts for company website

SalesBus

Campus Representative

SalesBus

LinkedIn
2014-1 - 2014-8 · 8 mos

Harrisonburg, VA 22801

- Marketing Lead for James Madison University campus - Responsible for all marketing on campus, both online and offline - Met quarterly with head of marketing to ensure goals were being met

Catapult Marketing Group LLC

Market Research Intern

Catapult Marketing Group LLC

2013-6 - 2014-8 · 1 yr 3 mos

Philadelphia, Pennsylvania, United States

- Assisted with focus group interviews in New York and Philadelphia in connection with test marketing of financial services and retail consumer industry products - Coordinated and tracked data analysis - Created summary statistics and analysis using Microsoft Office

Karchner Marketing Research

Market Research Intern

Karchner Marketing Research

LinkedIn
2012-6 - 2012-8 · 3 mos

Collegeville, Pennsylvania, United States

- Coordinated and tracked data analysis - Helped facilitate research questionnaires - Created summary statistics and analysis using Microsoft Office

Education

James Madison University

James Madison University

LinkedIn

Sociology

Megan Logue's Contact Information

Email

******@***.com

Phone

(**) *** ****

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