Mayur Milan

As the Chief Operating Officer at Ideosphere Consulting, I am responsible for translating our strategic vision into operational excellence. My role centers on building an agile, scalable organization that is deeply aligned with our mission: to shape intentional, insight-led brand narratives that drive meaningful business outcomes. I lead our core growth pillars: People: Cultivating a collaborative, inclusive culture that empowers our teams, our “Ideotes”, to thrive, innovate, and bring their best to every engagement. Process: Designing and refining systems that improve efficiency, drive cross-functional collaboration, and allow us to scale with consistency and integrity. Profit: Steering high-impact initiatives that enhance profitability, sustainability, and client success across sectors and geographies. With a strong foundation in brand communication and digital strategy, I bring a holistic perspective to business leadership balancing creativity, operational clarity, and future-focused thinking. I also work closely with cross-functional leaders to co-create new service lines, tech partnerships, and growth opportunities that keep us ahead of industry shifts. At the heart of my work is a belief that communication is not just a service we offer but it's the discipline that guides how we lead, build, and grow.

Serving on the Asia Pacific Coordination Group (APCG) is an absolute honour as it allows me to understand the needs of the region and be able to plan to provide for them. My role also expects me to build connections within the region, plan resources, and create answers to the needs of the region.

Having associated with Initiatives of Change (IofC) India for over a decade now, I currently am part of the team that engages with university students and enables personal change in them via the process of self discovery to create better leaders. I am also working with the core communications team of IofC India and creating new opportunities to spread the message of Initiatives of Change through thoughtful communication strategies.

Ourbit is an idea based agency where we try and implement non traditional methods to engage users with brands on social media. While the key focus remains keeping consumers interested in the product, we try and build an engagement plan which is noteworthy and adds value to the consumer. As the head of the agency, my primary role is to give support to new ideas and help the agency do different types of work and encourage and support teams to think beyond the usual.

My work was more than just writing copies for our clients on Facebook or other Social Media Platforms. In fact, a lot of work was done in the field of social media research and brand planning & analysis. Reading up on campaigns and promotions happening across the globe and understanding the brand communication tone was also involved. Additionally, I regularly contributed to our company blog, (http://windchimes.co.in/blog/) and to our clients blog (http://www.lavasablog.com/blog/). Some of the key campaigns worked on included: - Future Generali World Record Campaign for Most Signed Balloon Chain - Lavasa Women's Day Drive - Big Bazaar Sabse Sasta Sale Campaign - Launch of Kochi Tuskers IPL Team - Infosys Social Media - Aegon Religare Brand Communication Plan - Launch of Pepperfry - Red Bull Racing Sea Link Drive

As a copywriter at Better Communications, I have had the chance to work on quite a few big brands such as Barclays Bank, Trimax and few others. While i provide copy as per requirement for other accounts, my job role with Barclays goes beyond just words. I am also involved in concept and route generation, idea creation and visual selection. I have also had the opportunity to service the account, there by broadening my field of operation as well as my knowledge of the industry.

Beyond Smiles is a state of the art dental care centre situated Mumbai, Pune and Goa. The centre offers an entire spectrum of treatments specializing in cosmetic dentistry, implant dentistry and full mouth rehabilitation. My job role was to find new avenues of communicating about our brand through strategic alliance. Our Major achievements during this period were becoming the dental and smile partners for Gladrags Mrs. India 2010 & Gladrags Mega Model and Man Hunt 2010, Association with international charter companies like Le Passage to India, Thomson & others for international clients and becoming part of Les Concierges dental camp which catered to clients like Wipro, IBM, Tech Mahindra and others.

The responsibility of placing the advertising batch was mine. I initiated recruitment from our institute in to global giants like HP and Reliance Media.

Headed the Advertising Batch and also was responsible for the placements.

University Rank Holder