max du bois

executive director

About

With over twenty five years of not for profit, government, social enterprise, b2b and b2c experience, I help people find out what really matters and communicate what really counts. I help build brands that challenge attitudes, change minds and inspire action. An enthusiastic, insatiably curious, furiously dedicated, action orientated, award winning creative thinker. Specialties: Client consultancy including analysis, brand strategy, brand positioning, key messages, value propositions, communications planning, internal socialisation and communications, process management, campaigns planning, brand integration and impact assessment. I also speak on brand (BBC, CharityComms, Institute of Fundraising, Royal Society of Arts and Media Trust) and publish articles. I have recently helped build brands for Samaritans, Imperial College, Moorfields Eye Hospital, National Education Union, Fight for Sight, Royal Society of Chemistry and World Heart Federation.

Country

united kingdom

City

london

Industry

marketing and advertising

Skill

corporate branding, marketing communications, strategic communications, strategy, marketing, brand development, brand architecture, corporate communications, marketing strategy, stakeholder engagement, internal communications, positioning, creative strategy, crm, campaigns, branding and identity, corporate identity, messaging, communications planning, integrated marketing, event management, qualitative research, publishing, customer insight, customer relationship management, process management

Experience

director

identica design

1995-1 - 1997-1 · 2 yrs 1 mo

account director

springpoint

1992-1 - 1995-1 · 3 yrs 1 mo

managing director corporate and service branding

design bridge

1997-1 - 2002-1 · 5 yrs 1 mo

Founder of the corporate identity division: Consultancy experience includes Philips Consumer Electronics (Global), The Coca-Cola Company, McDonald’s (Global brand equity stretch into hotels), Avis (Europe, Middle East, Africa), Connexxion (Dutch national transport network) Royal & Sun Alliance (Global e-ventures), UK Government (COI) and General Motors (Global NPD)

executive director

spencer du bois

2002-1 - Present · 24 yrs 8 mos

Working to create great things with good people. Building inspiring brands across a range of clients including 'blue chip' organisations (Imperial College Business School, Guide Dogs, NUS, Royal Society of Chemistry, Blind Veterans UK, British Lung Foundation, WaterAid, University of Cambridge, Warwick University, The Elders, The Guinness Partnership, Royal Free NHS Trust, Moorfields Eye Hospital, IPPF and 'up and coming' organisations (Healthwatch, Teach First, Social Enterprise UK, People's Health Trust). Also a number of social enterprises including Aquaterra Leisure, OCR and Cambridge Assessment.