Maria Vírginia

Communication & Design Intern – Extension Center, School of Design (CENEX) @ Universidade do Estado de Minas Gerais

About

I'm a designer working at the multidisciplinary intersection of fashion, branding, and art direction — territories I consider inseparable when the goal is to build brands with a real identity.My background combines Fashion Design (UEMG), Marketing (ESPM), and UX/UI Design (EBAC), and this composition allows me to approach collections, campaigns, and digital products with the same logic: research, visual repertoire, and strategy walking hand in hand. Before design, I graduated in Biochemistry — a path that left me with a taste for method, observation, and consistency, qualities I carry into every creative project.Since 2020, I've worked with visual identity, social media, styling, trend research, and collection development for fashion, beauty, and lifestyle brands. I'm experienced in leading the process from moodboard to finished piece, and from content strategy to visual direction of campaigns.An international experience in a Mapuche community in Chile strengthened my Spanish fluency and my eye for cultural diversity — something I consider essential for anyone working with aesthetics and storytelling today.Tools: Adobe Photoshop, Illustrator, InDesign, Figma, CorelDRAW, Audaces 360, Canva, Meta Business Suite. Languages: Portuguese (native), English (fluent), Spanish (fluent), Italian (intermediate).Open to opportunities in fashion design, art direction, branding, styling, and creative strategy.Fashion: Styling · Trend Research · Collection Development · Moodboard · Fashion Production · Audaces 360Visual Design: Visual Identity · Graphic Design · Adobe Photoshop · Adobe Illustrator · Adobe InDesign · CorelDRAW · Canva · Image Editing · LayoutDigital & UX: UX/UI Design · Figma · Web Design · E-commerceMarketing & Content: Content Strategy · Social Media · Digital Marketing · Copywriting · Email Marketing · Storytelling · Editorial CalendarSoft / Differentials: Cross-cultural Communication · Spanish · English

Country

Brazil

City

Belo Horizonte

Industry

Design

Skill

Desenvolvimento de figurinos, Sustainability in Luxury, Consumer Experience (CX), Luxury Brand Management, Excelência operacional, Supply Chain Strategy, Brand Storytelling, Audaces 360, CorelDRAW, Marketing por e-mail, Gestão de e-commerce, Copywriting, Storymaker, Gestão de calendários , Planejamento de conteúdo, Curadoria de conteúdo, Agendamento de postagens , Certificados digitais, Gerenciamento de certificados, Canva

Experience

Communication & Design Intern – Extension Center, School of Design (CENEX)

Universidade do Estado de Minas Gerais

2026-3 - Present · 7 mos

Management of institutional emails, with efficient screening, organization, and routing of incoming demands Control and validation of extension hour certificates, ensuring accuracy in academic activity records and tracking

Communication & Marketing Intern

Universidade do Estado de Minas Gerais

2025-9 - 2026-3 · 7 mos

Social media management — planning, creation, and publication of content Email communication management, ensuring organization and responsiveness Photographic coverage of academic events, with visual content production Development of graphic pieces for digital campaigns and communication

Content Marketing Strategist

Conexão Humana Marketing e Vendas

2026-3 - Present · 7 mos

Editorial leadership of a multidisciplinary team (writers, designers, video editors) through strategic briefings Editorial calendar management and content curation, ensuring consistency and alignment with brand positioning Content audits to identify gaps and opportunities for updates Content planning oriented to the consumer journey

Styling Assistant

Rosa Dahlia

2025-2 - 2025-4 · 3 mos

Trend research and visual references Support in collection development Look organization and fashion productions Assistance in shootings and photographic productions Development of moodboards and color palettes Garment organization, styling, and archive management Support in fittings and look finalization Continuous tracking of fashion and behavior trends

Graphic Designer & Social Media Manager

Ro Alves Tricot

2020-3 - 2022-3 · 2 yrs 1 mo

Responsible for the visual and digital construction of the brand, acting as the single point connecting design, content, and e-commerce for an independent fashion label. Visual identity and branding: development and maintenance of visual consistency across all brand touchpoints Digital content direction: planning, creation, and publishing for social media, with focus on brand storytelling Campaigns and promotional materials: layouts, graphic pieces, and visual extensions E-commerce and web design: management of the online store, product image editing, and visual UX Email marketing: campaign creation and delivery, with metrics tracking Editing and treatment of images, videos, and content aligned with brand positioning Tools: Photoshop, Illustrator, Canva, and social media platforms

Graphic Designer

Studio Rex

2020-11 - 2021-4 · 6 mos

Development of graphic pieces for digital and print media, creation of visual identity, campaign extensions, image editing, and strategic support in brand visual communication. Work aligned with branding, digital marketing, and audience visual experience.