Maureen Wambui

-Providing strategic sales, go-to-market, and business development consulting to construction and engineering companies. -Advising leadership teams on sales strategy, pricing models, pipeline development, and market expansion within Kenya and the wider East African region. -Supporting organizations with sales process optimization, CRM adoption, forecasting discipline, and team performance improvement. -Leveraging deep industry networks across contractors, consultants, developers, and suppliers to unlock new business opportunities.

-Defined and executed regional sales and growth strategy aligned with global brand standards and revenue targets. -Led, coached, and performance-managed a high-performing regional sales and business development team. -Owned pricing structures, contract negotiations, forecasting, and pipeline discipline. -Managed complex, high-value negotiations with ultra-high-net-worth individuals and strategic clients. -Built strong customer relationships through consultative, value-based selling. -Delivered accurate sales forecasts, KPIs, and performance reports to senior leadership.

-Developed and executed national sales strategies aligned with short- and long-term growth objectives. -Led business development across commercial, hospitality, mixed-use, and high-rise residential projects. -Managed and grew relationships with contractors, architects, interior designers, and developers. -Negotiated and closed complex commercial contracts with key accounts and channel partners. -Built dashboards and reports to drive forecasting accuracy and performance visibility. -Led, trained, and motivated the sales team through coaching, workshops, and field engagement.

-Led B2B and B2C sales for certified firefighting and mechanical systems. -Influenced consultants, engineers, architects, and regulatory stakeholders to specify products. -Managed major tenders, negotiations, and contract execution for large-scale developments. -Built a robust sales pipeline through industry lobbying and stakeholder engagement. -Conducted competitive and market analysis to refine sales strategy.

* Participating in the multi-year strategic planning process for construction projects. Suggesting schedules, budgets and scopes changes to proposed major projects to remove constraints and increase the likelihood of on-time and on-budget completion. * Expanding the current database and network by identifying and maintaining liaison with clients to develop relationships and win new clients and tenders. * Preparing technically and commercially correct tenders as per public procurement laws and following up on tenders participated for winning them, keeping in view government procurement policies. * Full responsibility for managing multiple simultaneous projects in multiple locations at various stages of conception, design and build as well as confirming the accuracy of and the scope of new work.

* Planning and implementing a competitive strategy to bring about a substantial growth in the sales margin and identifying new and emerging opportunities in the market and strategically tapping those opportunities to promote a new product line * Negotiating tenders and contract terms and conditions to meet both client and company’s needs * Making technical presentations and ensuring wining pitch for the company products/solutions across specifier, consultant, contractor and end user

-Oveseeing customer relationship management for key account customers, through effective processes,open communication channels hence giving insightful information to the sales, marketing and management teams * Meeting and booking of customer orders through the ERP system (SAP). * Overseeing customer relationship management for key account customers, through effective processes, open communication channels, insightful information through over the counter sales and dispatch. * Collecting data on stock position, consumption trends from the customers as a critical input to the monthly forecasting process

-Expanding the existing markets and increasing client base portfolio -Driving and generating product sales by identifying potential customers