Matt Yockey

Matt Yockey is a General Manager at Ford Friendly, a dealership that offers a wide range of automotive services and products. He has over 20 years of experience in the automotive industry, starting as a certified diesel mechanic for Ford after graduating from UTI. He also holds a degree from NADA academy and was a member of the Ford PSMAC.In addition to his role at Friendly Ford, Matt is the owner and founder of Midwest Tread and Southern Tread, online retail store fronts that specialize in wheel, tire, suspension and most other accessories solutions. He also provides dealer consulting services to help dealers grow their profits by keeping labor in house and retaining customers. Matt is passionate about finding and delivering aftermarket solutions that meet the needs and expectations of his clients. He has a deep knowledge of mechanics, sales operations, and general management, as well as OEM and aftermarket trends.