Matt Bunce
Vice President/COO @ Whoa Momma Protein
About
R&D leader and innovator with 18+ years driving innovation in food & beverage—from Fortune 500s to startups. I’ve launched 30+ products, raised $2M+ in capital, and built teams that turn bold ideas into market-ready wins. Passionate about scalable innovation, cross-functional leadership, and solving complex product challenges with speed and strategy. I’m passionate about building high-performing cross-functional teams, identifying market whitespace, and turning ideas into commercially viable products. Whether scaling operations, optimizing procurement, or aligning innovation with consumer insights, I lead with vision, collaboration, and an entrepreneurial mindset.
United States
Salina
Food & Beverages
Formulation, Regulatory Requirements, Dietary Supplements, Vitamins and minerals, Sales, Problem Solving, Leadership Development, Nutrition, Fast-Moving Consumer Goods (FMCG), Business Strategy, Responsiveness, Technical Advisory, Quality Assurance, Product Specification, Creative Problem Solving, Nutritional Analysis, Product Development, Food Science, Food Industry, Sensory Evaluation
Experience

Vice President/COO
started as a consultant and advisor for 4 years during startup phase as a founding contributor formulating all products and scaling up to full production. Expanded the company product line and contributed to rebranding to fit new company growth and direction. - responsible for R&D and innovation pipeline - manage several direct reports - oversee comanufacturing and logistics - responsible for procurement, regulatory and corporate/product quality. - forecasting and planning (sales, budgets, production) - provided financial forecasts to successful raise preseed capital - advertising strategies and marketing spend

Food Consultant/Founding Contributor
Provide start ups and small businesses expertise to bring their products from concept to production. I provide formulation development and technical support from start to finish. My services also lead procurement, inventory management and marketing. Led to partnership and permanent role.

Formulation Scientist/Inside Sales
Formulated custom nutrition and bakery blends for all types of companies. This included searching for and approving raw materials, regulatory compliance (FCC, FDA, USDA, CFR), risk management, research and patent exploration, content creation, pipeline sales forecasting, sales support and budgeting. Core skills: - formulation B2B in nutrition premixes for vitamins and minerals, protein powder shakes, supplements, fortification of baked goods, snacks and pet food. - procurement of raw materials and risk analysis - sample prep and scale up support - regulatory review and evaluation - inside and external sales support

Development Specialist
Marysville, OH
-Managed projects for tea and coffee enhancers from concept through industrialization for short (<9months) to longer term (>18 months) for Natural Bliss and Coffee mate brands -Department leader of entrepreneurship initiatives. -Entrepreneur facility team member: fostered and motivated employees to bring their ideas to life -Experienced presenter to senior management for new ideas and projects -Managed and supported lab technician(s)

Associate Scientist II
Bakersfield, California Area
- Responsible for research and development for our snacks business from concept to industrialization for our 3-5G pipeline products. - Project management, implementation and transfer of projects to business - Provided insight on innovation through brainstorming and team projects with other Nestle businesses - 1 year of consumer behavior research - Leader of Department Newsletter that reached 50+ people

Product Technologist
Bakersfield, California Area
- Renovated existing products across all Nestle Ice Cream brands. Developed new products in our snacks portfolio. - Cumulative $20M+ savings - Formulated and launched (ICED) ENRG. The 1st frozen water ice bar in the US that provides similar effects to other energy drinks in the market. - Improved margins on existing Nestle portfolio while delighting consumers
Education

Food Science and Nutrition
My Thesis and research was on Anthocyanin application in confections for medical research as well as industrial application. We applied mutiple berries and high anthocyanin foods in powder form in the confections and tested for total phenolics, color and anthocyanin content after processing and 9 month shelf stability. We found that all three aspecs held relatively the same level from day 1 to day 270.
Matt Bunce's Contact Information
Phone
Find the Right Leads
Find Verified Contact Data
What LeadContact does well
Find verified emails, phone numbers, and decision-makers with 98% accuracy.
Find Leads
Find the right people by company, role, industry, location, and more.
925M+ professional profiles

Find Emails
Access verified email addresses for your target contacts.
657M+ emails

Find Phone Numbers
Get cross-validated phone data from multiple top sources.
239M+ phone numbers

More Accurate. Lower Cost.
Find contact data in 1 tool with 98% accuracy
LeadContact integrates leading enrichment tools to deliver more accurate contact data—without paying for each one.
Great conversations start with the right contact.
It’s time to find yours.




