Matt Baird
Senior Associate, Client Engagement @ Kassen Recruitment
About
Matthew Baird is a relationship-driven sales and recruitment professional specializing in connecting top accounting, finance, and IT talent with leading organizations across North America. As part of the team at Kassen Recruiting, he partners with clients to deliver highly skilled professionals quickly and efficiently, leveraging deep talent networks and an in-depth understanding of the IT and finance landscape. With over a decade of experience building meaningful partnerships, Matthew’s approach is rooted in understanding both people and business needs. He works closely with CFOs, CEOs, Controllers, Finance Directors, and HR leaders to identify the technical expertise and cultural alignment required to drive long-term success. His consultative style ensures that clients gain access to top-tier candidates in areas such as financial reporting, FP&A, audit, tax, treasury, accounting operations and IT. Matthew is known for his responsiveness, market insight, and ability to move quickly without compromising quality. By combining relationship-building expertise with a strong understanding of the accounting, finance, and IT industry, he helps organizations secure the talent they need to scale, optimize performance, and navigate growth with confidence. His philosophy centers on trust, transparency, and long-term partnership—supporting both clients and candidates in making strategic career and hiring decisions that create lasting impact. Core Competencies · Relationship Building & Partnership Development · Team Leadership, Mentoring & Coaching · Executive Stakeholder Engagement · Consultative Sales & Solution Development · Cross-Functional Team Alignment · Client Discovery & Needs Assessment · Channel Partner Enablement & Support · Project Management & Team Coordination · CRM-Driven Relationship Management · Customer Success & Retention Strategies Key Achievements & Metrics · Achieved 104% increase in customer win ratio by aligning solutions with client needs through consultative approach · Mentored and led teams of Inside Sales Account Managers, fostering collaborative, high-performance culture · Developed co-branded service offerings with channel partners, creating mutually beneficial growth opportunities · Managed $1M+ annual revenue portfolio of enterprise IT accounts through long-term strategic partnerships · Successfully coordinated nationwide deployment across 650+ locations for major Canadian bank · Grew U.S. service revenue by 100% through relationship-based sales with partners and direct clients
Canada
Greater Toronto Area
Staffing & Recruiting
Customer Relationship Management (CRM), Consultative Selling, Sales Operations, Account Management, Cost Management, Project Estimation, Project Management Office (PMO), Pre-sales, Staffing Services, Business Development, Sales Process, Customer Satisfaction, Direct Sales, Customer Retention, Forecasting, Contract Recruitment, Sales Presentations, Recruiting, Sales, Talent Acquisition
Experience

Senior Associate, Client Engagement
Toronto, Ontario, Canada
We connect highly qualified finance and accounting professionals with organizations across diverse industry sectors. Our expertise lies in strengthening financial reporting, financial planning & analysis, and corporate accounting functions. Through a rigorous and strategic search process focused on technical proficiency, leadership capability, and cultural alignment, we deliver talent that enhances operational efficiency, supports sustainable growth, and elevates overall financial performance.

Senior Account Executive
Toronto, Ontario, Canada
• Team Leadership: Mentored and coached team of Inside Sales Account Managers, creating collaborative environment that fostered individual growth and collective success • Cross-Border Relationship Management: Built and maintained relationships with enterprise clients across North America, leading to doubled U.S. revenue through trust-based partnerships • Strategic Partnership Development: Co-developed new IT service offerings (WiFi assessments, bundled services, structured cabling) through collaborative client engagement and market feedback • Executive Relationship Building: Cultivated strong partnerships with C-level stakeholders, serving as trusted advisor who translated technical complexity into clear business value • Client-Centric Solution Design: Led in-depth discovery sessions with clients to understand unique challenges, delivering customized proposals that resulted in 104% win-rate increase for key client • Cross-Functional Collaboration: Bridged relationships between strategy, sales, staffing, and service delivery teams to ensure seamless client experience from discovery to execution • Partner Ecosystem Development: Built strong relationships across OEMs, VARs, MSPs, and ISVs to deliver comprehensive solutions and expand market reach

Account Executive
Toronto, Ontario, Canada
• Partner Relationship Development: Grew U.S. service revenue by 100% through cultivating deep, trust-based relationships with channel partners and direct clients • Client Consultation & Advisory: Designed customized IT services through collaborative client engagement, including installation, maintenance, Smart Hands, deskside support, and project management • Cross-Industry Relationship Building: Developed partnerships with clients across telecom, banking, manufacturing, and retail sectors throughout North America • Partner Coaching & Enablement: Provided strategic mentoring to partners, supporting their adoption of managed IT services and building their confidence in field-based delivery • Account Growth Through Relationships: Built sustainable revenue models by deepening relationships within existing accounts and identifying expansion opportunities • Relationship Management Systems: Utilized CRM platforms to maintain detailed client interaction history, ensuring personalized follow-ups and strengthened relationships throughout sales cycles

Inside Sales Account Manager
Markham, Ontario, Canada
• Client Relationship Management: Owned and grew mid-market account portfolio through proactive relationship building and understanding client business objectives • Pipeline Development Leadership: Built the largest qualified opportunity pipeline amongst the sales team through consistent client engagement and relationship nurturing • Collaborative Solution Development: Partnered closely with technical teams and vendors to ensure client needs were understood and met throughout service delivery • Client Support & Communication: Coordinated daily client communications, ensuring responsive service and building trust through reliable follow-through • Business Development Through Relationships: Identified new opportunities within existing accounts through ongoing client dialogue and understanding of evolving business needs • Team Collaboration: Maintained strong working relationships with cross-functional teams to address client needs promptly and effectively

Project Coordinator
Markham, Ontario, Canada
• Client Partnership Leadership: Led coordination for nationwide IT deployments and refresh projects (POS, server, infrastructure rollouts) through close client collaboration • Team Coordination & Management: Designed and executed staffing strategies for IT projects, ensuring right people were matched to client needs and project requirements • Vendor Relationship Management: Improved implementation timelines through building strong vendor partnerships and process alignment • Client Success Delivery: Supported key customer's successful nationwide printer upgrade project across 650+ locations for major Canadian bank, helping reduce their managed print services costs • Stakeholder Communication: Produced comprehensive scope documents, schedules, and status reports client engagements, maintaining transparent communication throughout

General Contractor
Independent
Toronto, Ontario, Canada
• Client Collaboration: Worked closely with clients to understand project requirements and deliver customized construction solutions • Team Leadership & Coordination: Supervised subcontractors and coordinated with suppliers, ensuring effective communication and project efficiency • Stakeholder Management: Managed client relationships while overseeing budgeting, procurement, and safety compliance • Project Team Development: Built and led project teams from initiation to completion, ensuring quality delivery and adherence to timelines

Customer Service Representative – Prepared Foods and Deli Department
St Catharines, Ontario, Canada
• Managed product inventory levels and ensured proper stock rotation in compliance with food safety standards • Collaborated with team members to ensure smooth daily operations and a welcoming department environment • Promoted weekly specials and recommended items to enhance customer experience and drive sales • Delivered high-quality customer service by assisting with product inquiries, fulfilling special requests, and resolving concerns promptly • Maintained cleanliness and organization of workstations and equipment, adhering to strict closing and sanitation procedures

Warehouse Associate (Seasonal Worker)
Markham, Ontario, Canada
• Picked, packaged, processed, and shipped technology hardware and parts in a fast-paced warehouse environment. • Collaborated with warehouse team members to optimize workflow and maintain a safe, organized workspace. • Performed accurate data entry and product processing for incoming shipments to ensure proper inventory tracking. • Monitored inventory levels using the company’s ERP system (Oracle) to maintain stock accuracy and support order fulfillment. • Ensured all orders met quality control standards and shipping deadlines.

Crew Leader
Ajax, Ontario, Canada
• Delegated tasks and responsibilities to team members to ensure efficient shift operations and high productivity. • Trained and mentored new staff to uphold company standards and promote a strong team culture. • Communicated and reinforced current promotions and product knowledge to enhance customer service and sales. • Monitored and enforced adherence to food safety protocols and operational procedures throughout all shifts. • Managed inventory levels and coordinated stock replenishment to support continuous service. • Set team goals, tracked progress, and motivated staff to achieve performance milestones.
Matt Baird's Contact Information
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