Matheus Vallada

Matheus Vallada

Head of Technology @ Zup Innovation

About

With over 3 years as Head of Technology at Zup Innovation, I lead IT strategies focused on digital transformation, cultural evolution, and innovation, collaborating directly with senior leadership to align technology and business. My experience includes managing over 150 employees, mentoring Community Managers, and building relationships with clients to identify needs and opportunities. I am passionate about creating Artificial Intelligence solutions, including proprietary tools that optimize efficiency and personalization. My focus is always on driving collective success, promoting diversity, inclusion, and career plans that empower teams and strengthen high-impact deliverables.

Country

Brazil

City

São Paulo

Industry

Information Technology & Services

Skill

Negócios, SaaS, Software, Estratégia, Liderança, Large Language Models (LLMs), LLMs, Executive Leadership, Team Management, Site Reliability Engineering, Amazon Web Services (AWS), Data Analysis, Application Performance Management, Software Development, Capacity Planning, Web Applications, Scrum, Android Development, Databases, SQL

Experience

Zup Innovation

Head of Technology

Zup Innovation

LinkedIn
2022-6 - Present · 4 yrs 4 mos

São Paulo, Brazil

Reporting to the Director of Operations ▪ Management of IT strategies for B2B and B2C channels, focusing on digital transformation, cultural evolution, and innovation. ▪ Participation in defining strategic planning with the Board of Directors, VP, and CEO. ▪ Relationships with clients to analyze demands and new business opportunities. ▪ Leadership of over 150 employees and mentoring of Community Managers, promoting career plans and strategic alignment between technology and business areas. ▪ Creation of Artificial Intelligence solutions, including a proprietary tool for converting Figma designs into code, as well as other AI applications focused on efficiency and personalization. ▪ Driving the internal adoption of AI products, achieving 99% team adoption and enabling a data-driven culture. ▪ Mentor and speaker on AI, disseminating best practices, developing leadership, and representing the company in internal innovation forums. ▪ Implemented OKR-based management, defined indicators, and implemented reversal plans to ensure the success of corporate goals. ▪ Promoted a culture of diversity and inclusion, disseminated company values, and generated a positive impact on customer relationships. ▪ Managed technology initiatives for financial clients. Results ✔ Created a new AI-driven product. ✔ Responsible for AI adoption, optimizing business strategies and operational efficiency. ✔ Utilized AI to optimize team allocation for new projects.

Zup Innovation

Engineering Manager

Zup Innovation

LinkedIn
2021-4 - 2022-6 · 1 yr 3 mos

São Paulo, Brazil

Reporting to the Head of Technology ▪ Managed hybrid backend, frontend, mobile, SRE, and QA teams on strategic projects. ▪ Led a landing page delivery project for Black Friday, impacting over 200,000 people in one day; ▪ Developed a new experience platform for corporate channels; ▪ Defined a server-driven UI architecture for customizing native apps. ▪ Conducted 1:1s with leads, created career plans, and continuously monitored OKRs and goals. Results ✔️ Recovered customer NPS from -52 to 70, restoring trust and paving the way for team expansion. ✔️ Fostered a culture of diversity and inclusion in the company's release trains, ensuring a collaborative and high-performance environment. Main project technologies: ✔️Java 11+, ✔️Angular 10, ✔️Kotlin (Back-end and Mobile), ✔️Swift, ✔️AWS, ✔️Terraform, ✔️Splunk, ✔️Grafana, ✔️AppDynamics;

Zup Innovation

Tech Lead

Zup Innovation

LinkedIn
2020-2 - 2021-4 · 1 yr 3 mos

São Paulo, Brazil

Reporting to the Head of Engineering ▪ Led the development team and served as an AWS Implementation Specialist, defining architectural and observability standards. ▪ Responsible for migrating legacy systems with over 20 million daily transactions to AWS cloud architecture, ensuring high availability. ▪ Led the landing page and A/B testing project for marketing, defining front-end architecture standards to support Black Friday's volume without production incidents. ▪ Mentored developers and QAs, created career plans, and monitored squad OKRs. ▪ Adopted best practices for observability and continuous improvement, focusing on operational efficiency and user experience. Results ✔️Landing page delivery before Black Friday, ensuring operational success ✔️Participation in defining the AWS cloud architecture Main project technologies: ✔️Java 11+, ✔️SpringBoot, ✔️Angular 10, ✔️Swift, ✔️AWS, ✔️Terraform, ✔️Splunk, ✔️Grafana, ✔️AppDynamics, ✔️Google Optimize;

Zup Innovation

Site Reliability Engineer

Zup Innovation

LinkedIn
2018-5 - 2020-2 · 1 yr 10 mos

São Paulo, Brazil

Reporting directly to the Delivery Manager and the client, ▪ Support and continuous improvement of the mobile banking app. ▪ Definition and development of monitoring metrics in conjunction with development teams, ensuring the stability and performance of the production environment. ▪ Constant alignment between technology and business areas regarding load and performance, presenting usage, incident, and stability indicators to the board. ▪ Creation of management dashboards for monitoring metrics and active participation in crisis rooms and incident post-mortems. Technologies involved: ✔️Java (Back-end and Mobile), ✔️Swift, ✔️OpenShift ✔️RabbitMQ ✔️APIGateway, ✔️Grafana, ✔️Dynatrace, ✔️ElasticSearch, ✔️CA APM, ✔️CA AXA;

Eleeva IT

IT Solution Architect & Technical Sales Engineer

Eleeva IT

LinkedIn
2014-6 - 2018-5 · 4 yrs

São Paulo, Brazil

Specialist Solution Architect, Developer, Instructor and Technical Sales Engineer, during this period I moved through a variety of roles within the company, through the dynamics of the company way of work and acting where assistance was needed for the teams. As a Solution Architect Specialist: ✔️Lead projects to implement monitoring solutions for applications, infrastructure, capacity planning and business services; ✔️Create the architecture for deployment with high scalability of these tools; ✔️Assist less senior team members in deployment; ✔️Demonstrate failure points in applications to national and international customers; ✔️Connect business with technology to demonstrate business results in the tools; As a Developer: ✔️Backend development of a portal that centralize metrics come from multiple monitoring solution; ✔️Technological solution architect with another specialist developers; ✔️Assistance to frontend devs in creating the user experience of the portal; ✔️Helping to develop database schema and tunning queries; As an Instructor: ✔️Certified customer training in application monitoring tools, business services and capacity planning; As a Technical Sales Engineer: ✔️Create with the sales team the value proposition, vision and strategy of solutions for customers; ✔️Learn new technologies in order to create competitive knowledge and technical skill; ✔️Technical and product presentations for potential new customers; ✔️Proof of concept and value of tools for potential new customers; ✔️Have active communication with the manufacturer in order to collaborate with new features, for the specific needs of each customer; ✔️Participate in the negotiation and pricing strategy with potential customers; Technologies involved ✔️Java 8+, ✔️Angular 9, ✔️MySQL, ✔️Oracle 9i+; ✔️JBoss Wildfly, ✔️CA APM, ✔️CA AXA, ✔️CA Hyperformix & Capacity Management, ✔️CA BSI; ✔️AppDynamics;

Syrix Tecnologia da Informação

SR. APM and Capacity Management Consultant

Syrix Tecnologia da Informação

2011-5 - 2014-6 · 3 yrs 2 mos

São Paulo, Brazil

Specialist in technology solutions focused on the observability of applications, infrastructure and databases. I worked as a consultant in large financial and telecommunications companies using specialized tools in each of these monitoring disciplines. Responsibilities: ✔️Lead and execute projects to implement monitoring solutions for applications, infrastructure, capacity planning and business services; ✔️Create the architecture for deployment with high scalability of these tools; ✔️Assist less senior team members in deployment; ✔️Demonstrate failure points in applications for national customers; ✔️Connect business with technology to demonstrate business results in the tools; Technologies involved ✔️CA APM, ✔️CA AXA, ✔️CA Hyperformix, ✔️CA BSI; ✔️Application Servers (JBoss, Weblogic, WebSphere, Tomcat) ✔️Java 6+ ✔️.Net ✔️Windows and Linux ✔️ Oracle ✔️MySQL ✔️WebServers (Apache HTTP, IIS)

Inmetrics

Performance Analyst

Inmetrics

LinkedIn
2008-9 - 2010-11 · 2 yrs 3 mos

São Paulo, Brazil

I worked for large clients helping to identify current and future performance bottlenecks in applications and relational databases. I also acquired great experience in disciplines such as APM and Capacity Planning. Responsibilities: ✔️Tunning and application performance; ✔️Tunning and performance of databases; ✔️Capacity planning of large environments; ✔️Stress and Load Tests of applications and databases; Technologies involved ✔️Oracle 8i+; ✔️ Java; ✔️Windows, Linux, Solaris; ✔️Weblogic;

Consinco

Software Developer

Consinco

2005-1 - 2008-9 · 3 yrs 9 mos

Ribeirão Preto, Brazil

ERP Client/Server software developer for Financial, Tax, Accounting and Logistics modules. Technologies involved ✔️Oracle PL/SQL; ✔️Centura/SQLWindows;

Education

Universidade Federal de Pernambuco

Universidade Federal de Pernambuco

LinkedIn

Especialização em Machine Learning e Deep Learning

2025-5 - 2026-12 · 1 yr 8 mos
Centro Universitário Barão de Mauá

Centro Universitário Barão de Mauá

LinkedIn

Information Technology

2002 - 2005 · 3 yrs

Matheus Vallada's Contact Information

Email

******@***.com

Phone

(**) *** ****

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