Matheus Bertacini

Focused on driving results, revenue growth, and maximizing profitability within the Wet Condiments segment. Responsible for identifying and capturing new business opportunities, developing effective commercial strategies, and leading high-impact negotiations. My work is data-driven and supported by market intelligence, ensuring assertive decision-making and sustainable portfolio growth. Key highlights: - Active prospecting and new business development; - Consistent expansion of the customer base and increased market share; - Development of commercial proposals focused on profitability; - Strategic pricing and margin management; - Leadership of complex negotiations with key accounts; - Sales planning and forecast execution with a high level of accuracy; - Leveraging market analysis and data to drive commercial performance; - Sales pipeline management.

- Management of the sales funnel; - Lead generation and qualification; - Identify and prospect corporations with innovation needs; - Search for a strategy for new contacts aiming for more opportunities; - Acting in the first relationship with companies, explaining the Amcor business model; - Contribution to the definition of commercial strategies.

- Preparation of baselines and conducting meetings with the sales team to align forecasts, goals, and commercial strategies. - Updating and monitoring performance indicators such as BIAS, WMAPE, and WMAPA, aiming to boost the accuracy of projections and improve departmental outcomes. - Detailed analysis of sales history and seasonality in relation to future forecasts to optimize demand planning. - Active participation in Sales Planning process meetings to contribute relevant insights and solutions to operational challenges. - Drafting meeting minutes and other process documentation, maintaining a clear and organized record of deliberations and actions.

Performance in Consumer Brands such as: Bitufo and Sanifill (Oral Hygiene), York (Health), Monange and Lucretin (Liquid Soaps). Performance in Luxury Brands such as: Burberry, Calvin Klein, Chloé, Gucci, Hugo Boss, Lacoste, Marc Jacobs, and Tiffany (Fragrances). - Analysis of Sell In and Sell Out. - Use of statistical forecast tools for short/long-term demand projection and adjustment. - Construction and execution of the S&OP cycle. - Participation in monthly S&OP cycle forums/meetings. - Interface and trade-off with Sales, Trade Marketing, Finance, Production Planning, and Purchasing, seeking to have and criticize relevant information for demand forecasting. - Updating performance indicators (Forecast Accuracy, Bias, and MAPE) and area reports. - Demand adjustment for projects (innovations) and discontinued products autonomy.

Support for consumer brands such as Bitufo and Sanifill (Oral Hygiene), York (Health), Monange and Lucretin (Liquid Soaps) - Intermediation of information between Factory and Sales. - Product planning aimed at meeting commercial needs. - Planning and adjustment process through S&OP. - Analysis of Forecast Accuracy and BIAS indicators. - Analysis and publication of sales accuracy. - Control and monitoring of products for projects. - Management of product introduction and discontinuation (phase in / phase out) - Preparation and presentation of materials for meetings with managers and coordinators in the area. - Update of global KPIs. - Sending purchase orders to overseas suppliers. - Stock analysis minimizing excesses and ruptures. - Purchase requisition via SAP. - Interface with Customer, Sales, Marketing, Trade Mkt, Purchasing, and Trade areas. - Creation/improvement of Dashboards.

- Contact with active and inactive customers of the network. - Intermediation of clients and service providers. - Service delivery monitoring. - Mapping of potential clients. - Customer service. - After-sales. - Monitoring of weekly goals and results. - Payment tracking. - Financial closure of the day, inflows, outflows, and collection of delinquent customers.

Experience interning in the Supply Chain area in Demand Planning, performing analyses and controls such as: - Intermediation of information between Supply Chain and Sales. - Product planning to meet commercial needs. - Planning process through S&OP. - Management of product introduction and discontinuation (phase in/phase out). - Control and maintenance of product registration, with regards to MRP parameters. - Analysis and publication of Forecast to the factory. - Analysis and publication of inventory reports. - Control and monitoring of Slow Movers products (products with low turnover or obsolescence). - ABC classification of products.