Mashal Butt

Marketing Executive @ Nishat Mills Ltd.

About

Dynamic and results-driven Marketing, Branding & Social Media Executive with a strong academic background in Marketing (BBA & MBA) and hands-on experience in brand communication, digital marketing, social media management, influencer collaborations, and public-sector marketing campaigns. Proven ability to build media relationships and manage brand visibility initiatives.

Country

Pakistan

City

Lahore

Industry

Consumer Goods

Skill

Social Media Management, Social Marketing, Branding, Social Media Marketing, Sales and Marketing, Customer Relationship Management (CRM), Advertising

Experience

Marketing Executive

Nishat Mills Ltd.

2026-3 - Present · 7 mos

Lahore, Punjab, Pakistan

Marketing Representative

Resourceinn HRMS & Payroll

2024-9 - 2025-5 · 9 mos

Johar town , Lahore

•Planned and executed brand visibility and digital outreach initiatives on LinkedIn to strengthen brand presence and professional positioning. • Developed and managed marketing communications, including email campaigns and follow-ups, ensuring consistent brand voice and messaging. • Analyzed CRM data to assess campaign performance, audience response, and lead behavior, contributing insights for marketing optimization.

Marketing Intern

NADRA

2023-7 - 2023-9 · 3 mos

Johar Town Lahore

• Supported digital initiatives to enhance user experience and service branding. • Assisted in customer engagement and complaint resolution, boosting satisfaction and trust. • Collaborated with teams to streamline processes and strengthen brand reliability. • Gained skills in communication, problem-solving, and creating impactful service experiences.