Marwah Ali

Contribute to the development of, be responsible for the activation of implement PR strategies to enhance AOH’s brand visibility and reputation. Build and maintain relationships with media outlets, influencers, and industry professionals. Draft and distribute press releases and other media communications. Organize and manage AOH’s events and PR campaigns, to maximize brand visibility. Develop and curate captivating content for AOH’s catalogues, including product descriptions, visual imagery, and brand storytelling. Contribute to the development, be responsible for the activation of promote AOH’s brand awareness and increase online presence. Plan social media campaigns across various platforms to engage and grow AOH’s brand online community. Monitor and analyze key marketing metrics, including website traffic, conversion rates, and social media engagement, to optimize campaign performance. Manage AOH’s social media platforms, create engaging content, and monitor audience engagement. Create compelling and engaging content for various marketing platforms.

• Contribute to the development of, be responsible for the activation of implement PR strategies to enhance AOH’s brand visibility and reputation. • Build and maintain relationships with media outlets, influencers, and industry professionals. • Draft and distribute press releases and other media communications. • Organize and manage AOH’s events and PR campaigns, to maximize brand visibility. • Develop and curate captivating content for AOH’s catalogues, including product descriptions, visual imagery, and brand storytelling. • Contribute to the development, be responsible for the activation of promote AOH’s brand awareness and increase online presence. • Plan social media campaigns across various platforms to engage and grow AOH’s brand online community. • Monitor and analyze key marketing metrics, including website traffic, conversion rates, and social media engagement, to optimize campaign performance. • Manage AOH’s social media platforms, create engaging content, and monitor audience engagement. • Create compelling and engaging content for various marketing platforms.

• Conducted market research to identify customer trends, competitor offerings and demographic data. • Liaised with creative teams to come up with branding ideas, graphic designs, promotional materials and advertising copies. • Discovered effective marketing and promotional channels, including media platforms to be used to relay product messages to customers. • Investigated the performance of a company’s marketing campaigns and strategies through evaluating key performance metrics. • Created innovative marketing campaigns depending on robust data and presented the recommendations to management. • Established and maintained relationships with new and existing clients through networking and prospecting. • Created goals and objectives in order to approach customers through appropriate marketing channels. • Helped in outbound and inbound marketing activities by displaying expertise in certain areas such as events planning, advertising, optimization and content development.

• Worked on arrangement of Saudi Cup 2022 which showed excellent success. • Worked closely with important clients including KPMG, Blink, Belle Gate, Silah, NOP and Hala Yalla. • Organized and distributed daily tasks and managed event logistics and operations. • Planned large-scale events such as trade shows, conferences and meetings. • Selected and ordered decor and event materials and coordinated schedules and timelines for events. • Organized post-production trade shows and events while devising strategies, tactics and budgets for fiscal-year marketing plans. • Solicited feedback from clients to assess event success and uncover opportunities for improvement. • Developed planning strategies while creating and maintaining best practices for budgets, project plans, event timelines and presentations. • Coordinated florists, photographers and musicians during for events. • Interfaced with clients to understand event objectives. • Negotiated and worked with venues and vendors to carry out event objectives. • Led vendor negotiations to obtain cost-effective services and products.

Worked on arrangement of Saudi Cup 2022 which showed excellent success. Worked closely with important clients including KPMG, Blink, Belle Gate, Silah, NOP and Hala Yalla. Organized and distributed daily tasks and managed event logistics and operations. Planned large-scale events such as trade shows, conferences and meetings. Selected and ordered decor and event materials and coordinated schedules and timelines for events. Organized post-production trade shows and events while devising strategies, tactics and budgets for fiscal-year marketing plans. Solicited feedback from clients to assess event success and uncover opportunities for improvement. Developed planning strategies while creating and maintaining best practices for budgets, project plans, event timelines and presentations. Coordinated florists, photographers and musicians during for events. Interfaced with clients to understand event objectives. Negotiated and worked with venues and vendors to carry out event objectives. Led vendor negotiations to obtain cost-effective services and products.

• Organized and distribute daily tasks and created nest workflow possible for daily transactions. • Followed up on each transaction and its approval if need so. • Approved personnel affairs in vacations and procedures for department employees. • Developed team communications and information for meetings. • Devoted special emphasis to punctuality and worked to maintain outstanding attendance record. • Prepared variety of different written communications, reports and documents. • Developed and maintained courteous and effective working relationships.

• Organized and executed training programs for branch personnel. • Directed employees on current sales goals, promotions, and other relevant information. • Organized marketing activities and events for branch. • Interpreted sales and pricing policies to departmental personnel and customers. • Attended industry shows, conventions and other meetings with primary mission of expanding market opportunities. • Maintained marketplace visibility marketplace by participating in industry-related and community activities.