Marton Ivanfi

o Performed market research, collected, examined and evaluated data on market trends and competition o Planned, organized and oversaw online marketing and advertising activities (social media, email campaigns and website updates) and administered the company’s customer relationship management system / extranet o Developed and oversaw vertical and ABM activities with prospecting and marketing automation tools o Analyzed, mapped and evaluated lead marketing processes with diagramming tools, redesigned and streamlined workflow, tested and assessed prospecting software

o Conceptualized, researched and designed presentations on university programs for future scholars and sponsors o Oversaw and updated QU social media platforms, drafted, edited, reviewed and timed posts and content o Increased social media reach on average by 200% per post by organic and paid marketing campaigns

o Administered and advertised openings, coordinated interviews, negotiated employee offers, and processed new hires; trained interns on office procedures, provided guidance on legal and tax issues o Analyzed employee data, costs, cost reduction potentials in Excel and SAP o Verified invoices for Accounts Payable and Receivable o Established and maintained strong customer service and client relationships

o Interned for Bank country comms officer, attending meetings on company strategy, communications, marketing and finance o Coordinated with and updated key stakeholders on Bank CSR initiatives via calls and meetings o Examined and evaluated market research data on company and competitor performance and summarized findings for Marketing executives o Coordinated with key representatives of the media via interviews on Bank CSR programs o Managed the adhesion of two hospitals to the Bank’s Corporate Social Responsibility program, helping them receive medical equipment upgrades enabling thousands of children to get higher quality treatment

QU Business Leaders Scholar of 2017 – full scholarship

I study the way business internationally works. This includes studies on the business environment and also gives insight into important economic, legal, political, social aspects. My studies are both in theory and practice, basic knowledge on economics (micro-and macroeconomics, business economics, accounting, law, etc. ) and skills related to leadership, research, management, organizational behavior, and philosophy.

Exchange Year in Paris, France