Martha Magdalena

• Led a team of content creators, executives, and designers, fostering a collaborative environment that resulted in an increase in team productivity • Developed and executed a comprehensive content strategy • Oversaw the production of a wide range of content formats that resonated with different audience segments • Collaborated with the sales team to create sales enablement content • Presented content strategy updates and performance reports to executive stakeholders, demonstrating the correlation between content efforts and business growth

• Developed and executed social media strategies across platforms, resulting in increase in overall follower growth and boost in engagement metrics • Created and curated engaging content, including graphics and videos, maintaining a consistent brand voice and identity. • Implemented a content calendar that optimized posting schedules and content themes, leading to an increase in post reach and a more engaged audience. • Monitored social media trends and emerging platforms, identifying opportunities to expand the brand's online presence and reach new audiences • Developed and executed influencer collaborations, leveraging partnerships to enhance brand credibility and reach new segments

• Conducted property viewings and tours for potential buyers, providing comprehensive information about property features, pricing, and neighborhood amenities • Effectively communicated with clients to understand their preferences, needs, and budgets, tailoring property recommendations to match their requirements • Built and maintained positive relationships with clients • Managed scheduling and logistics for property tours, optimizing routes and ensuring efficient use of time • Provided detailed follow-up after property visits, addressing questions and concerns, and guiding clients through the offer and negotiation process

• Collaborated with the marketing team to brainstorm and execute video concepts that aligned with brand messaging and marketing campaigns • Operated cameras to capture high-quality video content, ensuring proper framing, focus, and composition. • Edited raw footage using Adobe Premiere Pro, adding graphics, transitions, and sound effects to produce polished videos for clients. • Conducted color correction and grading to enhance the visual appeal of videos, maintaining a consistent visual style across different projects. • Assisted in on-location shoots, coordinating with talent, managing logistics, and ensuring a smooth production process. • Contributed to social media content creation, producing short video clips and teasers for online promotion

• Led end-to-end production of video content, from concept development and scripting to shooting, editing, and final delivery • Managed a team of videographers, editors, and production assistants, coordinating schedules, roles, and resources to ensure seamless execution • Produced and host live daily radio broadcasts • Stayed current with industry trends and technology advancements