marta walkowski

Working on multiple IT and charity projects involving e-commerce, web, crowd-funding, and social media. Managing existing and building new business relationships.

Scheduling, planning and control of the consultancy project which involved formulating an effective development strategy for a local sustainable business. Leading the team of 4 specialists with a background in marketing, finance, management and international business.

Managing the delivery of a wide range of projects: websites, online catalogues, IT infrastructures, and a central repository of product data to support e-commerce platforms. Coordinating the work of a highly diverse and talented team of 35 specialists.

Creating unique, informative, and appealing product descriptions in Polish, Russian and English. Sending out press releases and answering media inquiries. Coordinating company’s participation in the World Money Fair Berlin and the Mint Directors Conference in Mexico City. Reporting regularly on SEO KPIs, including Ranking, Traffic, CTR, Conversion, and CPA.

Supporting the Sales in achieving annual sales targets, which included the preparation of quotes for business customers, creating reports and presentations, CRM system management, and sales data analysis.

Driving lead generation through marketing activities, developing and implementing a range of integrated B2B campaigns across online and offline platforms - website management, advertising, e-marketing, content writing, CRM, and PR. Coordinating company’s participation in the 16th Energy Market conference.

Assisting the team in the delivery of daily marketing activities including website management, e-marketing, advertising, content writing, and SEO.