Maroun El Najjar

ROI ARABIA is a regional platform established in 2007 to deliver high-impact experiences that connect brands, industries, and communities. Over the past 17+ years, ROI ARABIA has grown from a boutique event agency into a multidisciplinary organization operating across the Middle East, specializing in experiential marketing, major events, industry forums, and large-scale conferences. A core pillar of our business is our role as a Professional Conference Organizer (PCO), where we design and deliver international conferences and industry platforms from concept to execution. Our PCO services include program strategy, speaker management, content development, sponsorship structuring, and full operational delivery, ensuring that each conference becomes a catalyst for knowledge exchange, business growth, and industry development. Operating largely in Saudi Arabia, our work aligns closely with the ambitions of Saudi Vision 2030, supporting organizations and institutions in creating impactful platforms that drive innovation, collaboration, and economic dialogue. Through strategic partnerships, creative storytelling, and operational excellence, our mission is to design experiences that inspire audiences, build communities, and generate measurable value for our clients and stakeholders. As we continue to expand our footprint, our focus remains on delivering platforms that shape industries and create lasting impact across the region.