Marko Petrovic

Working on promoting several games on both plaftorms (Android & IOS) Managing Mobile app campaigns on Mobile ad networks, Social media channels SKAN campaigns Managing the creative testing process Data analysis in BI tools

Running marketing campaigns and user acquisition on several projects. running creative testing and competition analysis. working on ASO and store rank improvement. Running UA campaigns on multiple channels (Google UAC, Facebook, Snapchat, apple search ads, applovin etc.) taking part in creative brainstorming for ads and store elements.

main activities are the following: - website creation, maintenance and administration - web content creation, SEO strategy creation and implementation (off page, on page etc.) - social media channel management (Facebook, Instagram, Pinterest) - social media content creation & management - Online advertising - Online sales management - Shipping and warehouse coordination - creating and implementing B2C business development strategy

Regional account coordination (Slovenia, Croatia, Serbia and Bosnia and Hercegovina) in cooperation with Regional Digital Account Manager. Creating Regional strategies and tactics. Digital media planning for Croatia. Campaign set up, monitoring, optimization and reporting for Croatian market. Media planning and account management for two Clients advertising only in Croatian market.

I was a part of the Sales team and we were focused on new client acquisition and business development. The company was in the startup phase when i was there and we managed to acquired good and valuable clients that are in great need of our services. My main tasks were: client prospecting client acquisition customer relationships client correspondence optimizing the sales process generating and updating client presentations effective and productive communication with current and future clients

Main responsibilities: I was a part of the marketing and sales team main focus of my activities were: new revenue stream generation, ad campaign creation, new business acquisition, client prospecting etc.

During my studies at the faculty of economics, i have developed a strong passion about marketing, especially digital marketing. My thesis was focused on researching the impact of shopping malls on the overall quality of life of people living in the city of Rijeka, Croatia