Mark H.

Consulting on brand marketing, product development, product marketing, strategy, sales and operations for a range of businesses while also being a stay at home Dad. Clients included finanncial services, SaaS CRM, food & beverage, recruitment, and charity.

Managing Director of Moneyhub's largest function, the Personal Finance DTC and B2B solutions BU. My role was to focus on the leading the business to growth across product development, sales & marketing, and the engineering operations of the business. Achieved £5m in revenue by end of 2024 financual year, growing revenues by 55% in 12 months. Moneyhub is an open banking/finance TPP offering banking experiences and financial products.

Global Marketing and Tech Proposition leader owning the strategy around brand, growth and global penteration as well as directing the SaaS/technology strategy and RegTech offering across AML RightSource and sub-brand Blue Umbrella. Led Brand & PR team, growth team, product marketing team, product development team, scrum team, customer success and implementation. Pitched and priced out SaaS offering to enteprise customers across NA, EMEA and APAC and helped not only revenues grow by 20+% but increased technology revenues to 10% of overall group revenue distrubution. Rebranded the entire group of M&A businesses into a consolidated brand steategy and market offering.

Group Executive responsible for marketing and Saas product. Additional responsibilites as UK CEO for all UK operations and customer success management. Developing and delivered growth of the global business through marketing and sales actvitiy as well as opimtising and improving SaaS offering. Moved from startup revenues and structure in 2017-19 to scale up during Covid years of 2020 and 2021 achieving double revenue numbers and securing clients like NHS and partnershipw with PwC.

Chief Strategy Officer for marketing and technology agency Gruden, with dual focus (i) operational leadership (MD Designate) for the Agecny (Strategy, Services and Creative) and (ii) group strategic support across other lines of business (e.g. mobileDEN business). Commercial lead and support on numerous multimillion AU$$ wins and projects including Sydney Olympic Park, Shiji, Red Rooster, Fraser Property, Starbucks and Hannover Re. Generated straetgies across product and marketing for both B2B and B2C sectors (mining, food, utilies, hotels, retail, fashion and more) as well as developnig over 50 different CX and UX maps.

(Interim Role) Supporting the national marketing team and all 39 retail centres, I was asked to provide interim SMM cover for their event and comms team. Managing a number of key projects including their 2015 Christmas programme.

(Interim role) Delivery of acquisition and brand engagement campaigns for one of the UK's largest banks. Channels included digital, ATL and direct marketing campaigns. Success include the launch of a brand new quarterly publication.

Build the marketing function from scratch covering all the groups seperated B2B and B2C business units. Directed and delivered grwoth through the marketing, sales and corporate communication efforts through an fully-defined in house team. Raised over £50m from HNW self-investment into the group for its operating business (akin to a investment vehicle) and launched new brands Platinum Skies and TLC Carehomes to market. The Group consisted of property (Platinum Skies), carehoms (TLC), hotels (Quantum Hotels) and retail (Quantum Commercial). Improved hotel B2C revenues and bookings by 28% and B2B revenues by 37. Launched two care homes to market and achieving 90% capacity rate within 6 months. (Quantum Group has recently rebranded to AAH)

Senior marketing manager looking after brand (digital, ATL and brand experience), marketing production team (direct marketing, print and literature), in-house graphic design studio, market research team and retention campaigns. Developing the companies first ever prime time above the line sponsorship activity, sponsoring ITV3 early afternoons as well as creating and launching two new DRTV adverts in Spring 2011. Delivered production of c.1.5 million direct marketing packs per month, setup of an in-house creative studio and move to down-stream access for all mail. Award winning campaigns for 2010 and 2011 brand activity and designed a 12 month test and learn campaign for home and motor retention improving annual retention by 1.5% points.

Contracted to do a strategic review of the marketing communications approach for the business unit including internal, B2B and B2C communications and channel management. Initial three month contract (extended) in the Advice and Private Banking SBU of BT Financial Group (Wealth Management arm of Westpac Group). Reporting into the head of marketing as a senior communications manager and forming part of the marketing leadership team. I provided recommendations to develop a coherent marketing communications approach and strategy, and until implementation, spearheaded the communications function/approach.

Commercial law ranging from contract to employment to sales of goods. I worked full time at AXA whilst studying this full time law degree.

Run by the NASFS this course was a mix of six 1/2 day lectures and self study e-learning. Focused on management and leadership principles equivalent to the third year of university study. Four assignments on four different topics completed (c 3000 words) which completed my course.