Mark Sterling

Mark has over 25 years of experience in creating success globally as an international motivational speaker, sales trainer, executive in corporate America as well as the direct sales industry. He is a former top sales leaders and global expansion leader, building an organization of more than 70,000 consultants across dozens of countries. His team became responsible for more than $100,000,000 in revenue during that time. Further, Mark expanded his already impressive resume of experience to include serving as the VP of Sales for a market-leading health and wellness direct sales company In less than 6 months, that company became one of the top 30 fastest growing home-based business in the world according to industry watchdog businessforhome.org. He also went on to serve as VP of Sales for the fastest growing momentum company in the direct sales arena in 2020. Mark has developed leadership and mentoring programs for business leaders and entrepreneurs throughout Africa, Asia, and the Americas. Sterling authored the internationally acclaimed training series, Secrets to Transform Your Capacity, which has sold thousands of copies in more than 17 countries.

• Responsible for directing and managing all sales and marketing operations, as well as supervising a sales force of over 38,000 sales agents spread throughout 21 countries. In the first six months, sales increased from zero to $19 million. • Developed and executed sales workflows and strategies to boost revenue and sales force growth, as well as Learning Management Systems that supported live and recorded trainings. • Directly responsible for the firm's designation as the fastest growing Momentum Company in direct sales in 2020. • Improving sales teams' performance and supporting accomplish company goals by identifying strengths and weaknesses, exploring potential techniques and procedures, and providing assistance to satisfy customer needs.

• Create a culture of success and ongoing business and goal achievement by developing plans and strategies for expanding the company's business and achieving its sales goals. • Establish and oversee sales staff compensation and incentive programs that encourage the sales team to hit their targets, as well as training initiatives that allow staff reaches their full potential and progress business goals. • Managing interactions with current customers to ensure repeat business from them and the acquisition of new customers through referrals from existing customers. • Establish strategies and tactics for expanding into new, carefully chosen verticals while maintaining market share within current accounts and markets. • Provide leadership, direction, and management to the marketing and sales team in a manner that ensures exceptional service to all stakeholders and that produces market differentiation and competitive advantage.

• Strong grasp of the firm's products, as well as its business position and competitors, in order to maintain the company competitiveness and develop an action plan, strategies to business development, address areas of concern and motivate the Sales Team. • Assist with the coordination and implementation of business plans, as well as delegating duties to meet strategic goals and reporting progress to senior leadership. • Develop an awareness of acceptable and effective marketing techniques and approaches the clients in a professional manner. • Maintain apprised of new product launches, support customers and the sales team, and schedule meetings with them to make sure everyone is on board and deadlines. • Utilize industry best practices, techniques, and standards throughout entire project execution, monitor progress, and make adjustments as needed.

• Develop and implement a territory action plan based on extensive data analysis, and adjust sales techniques based on field interactions and results. • Maintain working relationships with existing clients to provide exceptional service and identify potential new sales opportunities. • Generate leads and build relationships by organizing daily work schedule to call on existing and potential customers. • Determine the fundamental reasons for customer success or failure in close collaboration with the operational and analytics teams. Drive the requirements for process or product improvement and development as necessary.