Marijan Živić

I help companies grow their products with AI — from discovery to development, distribution, and adoption. My work combines deep product management experience with hands-on expertise in setting up and implementing local Large Language Models (LLMs), RAG architectures, and privacy-first AI systems based on leading open-source models. I focus on helping teams turn AI into a real competitive edge. That means using LLMs not just for experimentation, but for smarter product discovery, better user understanding, faster iteration, and stronger adoption. I build local and hybrid AI setups that keep data private while delivering high contextual accuracy. I implement RAG pipelines that connect internal knowledge sources to reasoning engines. I use vibe coding to decode emotional, cultural, and behavioral signals that shape engagement, and vibe marketing to guide creative direction and audience resonance. My goal is simple: help you bridge the gap between AI potential and real product growth — creating products that are intelligent, adaptive, and genuinely in tune with their users. If that’s the direction you’re heading, let’s connect.