Maria Pulice

Maria Pulice

Head of U.S. & LATAM Marketing - Wholesale Banking @ Intellect Design Arena Ltd

About

I am a culturally savvy and results-driven Marketing Leader with over a decade of experience in B2B and B2C industries, specializing in strategic and brand marketing as well as partner engagement. I excel at driving brand awareness and enhancing customer experiences (CX) by leveraging data-driven insights across diverse regional and global markets. My expertise spans social, digital, traditional, with a focus on delivering innovative campaigns that generate measurable business outcomes. Leading a field marketing team encompassing data, social and digital channels, marketing operations, campaigns, events, and inside sales, I tailor every initiative to resonate with target audiences. Through collaboration with cross-functional teams, I develop cohesive strategies that align with business objectives. Trilingual in English, Spanish, and Italian (I'm half Peruvian and half Italian). I bring an open-minded perspective to my work, creating strategies that ensure strong ROI and build meaningful connections with customers. “A leader is great not because of his or her power, but because of his or her ability to empower others.” - John C. Maxwell

Country

United States

City

New York

Industry

Computer Software

Skill

Key Performance Indicators, Customer Segmentation Strategy, Customer Marketing, Stakeholder Management, Social Media Measurement, Marketing Qualified Lead (MQL), Negotiation, Team Leadership, Strategic Partnerships, Marketing Leadership, Customer Data, Marketing Activation, Marketing Programs, Interpersonal Skills, Branding, Virtual Events, Regional Planning, Vendor Relations, Customer Engagement, Social Media Communications

Experience

Intellect Design Arena Ltd

Head of U.S. & LATAM Marketing - Wholesale Banking

Intellect Design Arena Ltd

LinkedIn
2025-9 - Present · 1 yr 1 mo

New York, United States

Temenos

Customer Engagement & Events - Americas | Retention | Appreciation | Advocacy | CX | UX

Temenos

LinkedIn
2023-1 - 2025-9 · 2 yrs 9 mos

New York City Metropolitan Area

CUSTOMER SUCCESS COMMUNICATIONS MANAGER - AMERICAS • Work closely with Customer Success Team to improve onboarding and customer experience processes. • Lead initiatives to boost client retention, amplify customer appreciation programs, and maximize satisfaction, driving long-term loyalty and engagement. • Execute webinars, user groups, advisory board meetings, and networking events, to foster a sense of community and relationship building. • Build close alliances with operations, sales, product management, services and partner teams to enhance CX, create upsell opportunities and maximize customer lifetime value.

Temenos

Employer Brand Global | Content Marketing | Storytelling | DEI | Events | Brand Awareness

Temenos

LinkedIn
2022-1 - 2023-1 · 1 yr 1 mo

New York, New York, United States

GLOBAL EMPLOYER BRAND MARKETING MANAGER • Collaborated and partnered with our Talent Acquisition, DEI, HR, Internal Comms & Brand teams worldwide to build a strong network of Temenos brand ambassadors, elevate our corporate culture, employee experience, and show why Temenos is employer of choice in the banking tech industry.

Temenos

Marketing Director LATAM | GTM | Team Building | Demand Gen | Partner Marketing | Events | Brand

Temenos

LinkedIn
2015-6 - 2022-4 · 6 yrs 11 mos

New York, United States

HEAD OF MARKETING, LATAM & CARIBBEAN • Developed and executed multi-channel inbound and outbound campaigns in support of regional sales objectives and goals. • Liaised with regional director, sales teams and partners on identifying top market opportunities and new market reach • Contributed 30-40% of lead generation to sales pipeline and 50% was influenced by marketing through growth marketing, events and brand awareness campaigns • Implemented account based marketing activities and hyper-personalized tactics to accelerate pipeline velocity to speed deal closure • Managed annual marketing budget and plan to maximize return on marketing investment • Led a team of 6 throughout NAM & LATAM

Temenos

Curator/Blogger of Women in Tech Blog hosted on Temenos site

Temenos

LinkedIn
2018-4 - 2022-1 · 3 yrs 10 mos

New York, United States

• Blogger and interviewer for "Women Wear Technology" hosted by Temenos. A special blog for women professionals to give advice, tips, point of views and share their stories and struggles of being a woman working in a wo-"man's" world.

Temenos

Americas Field Marketing | Social Media | Events | Cross-Functional | Budgeting | Metrics | Lead Gen

Temenos

LinkedIn
2013-2 - 2015-6 · 2 yrs 5 mos

New York, United States

REGIONAL MARKETING MANAGER - AMERICAS - Canada, United States and LATAM • Organized, planned and attended industry events and tradeshows for US, Canada and Latin America • Drove marketing efforts to increase pipeline and gain more market visibility • Managed Marketing Plan and Budget for Americas

International Mobius

Social Media | Digital Marketing | PR | Events | Brand Build

International Mobius

2011-8 - 2013-2 · 1 yr 7 mos

New York, New York, United States

FOUNDER and SOCIAL MEDIA SPECIALIST • Launched and maintained social media accounts and blogs for global clients in various industries. • Built brand awareness and grew followers. • Crafted and published relevant content; interacted with diverse audiences; analyzed strategies and metrics to improve engagement.

Universal Music Group

Social Media | Digital Marketing | Music | Field Marketing | Event Photography

Universal Music Group

LinkedIn
2009-3 - 2011-8 · 2 yrs 6 mos

New York, New York, United States

SOCIAL MEDIA & DIGITAL MARKETING SPECIALIST • Created Loud.com photo blog for Hip Hop and R&B fans • Photographed artists, events and behind the scenes at video shoots • Edited videos and photographic footage to post and distribute virally • Developed online viral and video marketing campaigns • Part of marketing team which promoted and recruited artists for Battlerap.com

Pure Records

Marketing Specialist | Digital Marketing | Artist | Music Studio

Pure Records

2007-5 - 2009-8 · 2 yrs 4 mos

MARKETING MANAGER • Responsible for creating, building and expanding start up label, Pure Records in U.S. • Developed and executed marketing plans and budgets for new and future record releases • Liaised with artists, managers, recording studios and distribution company

Education

Hofstra University

Hofstra University

LinkedIn

International Business

West Babylon Senior High School

West Babylon Senior High School

LinkedIn

Maria Pulice's Contact Information

Email

******@***.com

Phone

(**) *** ****

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