Maria V.

𝗖𝗼𝗼𝗿𝗱𝗶𝗻𝗮𝘁𝗼𝗿 𝗼𝗳 𝗲𝗻𝗱-𝘂𝘀𝗲𝗿𝘀 𝗮𝗻𝗱 𝗱𝗲𝗮𝗹𝗲𝗿𝘀 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 𝗽𝗿𝗼𝗷𝗲𝗰𝘁. ● Project Manager: CRM, B2B contract negotiation and capital budget management. Development of a web platform (UX). ● Event Marketing: briefings, design and management for dealers and end-users. Satisfaction surveys + Net Promoter Score + reporting + dashboard + decision making ● Trade Marketing: Sales Promotion creation, management + mailing + POS and audiovisual brand materials. Integration of Adyen (payment platform) in customer experience courses.

● 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗮𝗻𝗱 𝗦𝗼𝗰𝗶𝗮𝗹 𝗠𝗲𝗱𝗶𝗮 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴: digital strategy proposal, monitoring of digital brand goals, content creation for Love Cooking Blog from NEFF, newsletter and e-mailing for end-users, support for Siemens Social Media and Blog. ● 𝗪𝗲𝗯 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴: website migration to a responsive platform, landing creation content, SEO and SEM campaigns, Google Analytics. ● 𝗧𝗿𝗮𝗱𝗲 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴: content creator and POS materials, promotion tracker, analysis and results. ● 𝗣𝗥: press release for sector magazines, support and speaker in corporative events (+200 ppl) and design of corporative presentations.

𝗦𝘂𝗽𝗽𝗼𝗿𝘁 𝗶𝗻 𝘁𝗵𝗲 𝗳𝗮𝗺𝗶𝗹𝘆 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗼𝗽𝗲𝗿𝗮𝘁𝗶𝗻𝗴 𝗶𝗻 𝘁𝗵𝗲 𝗳𝗼𝗼𝗱 𝘀𝗲𝗰𝘁𝗼𝗿. 𝗠𝗮𝗻𝘂𝗳𝗮𝗰𝘁𝘂𝗿𝗲𝗿 𝗮𝗻𝗱 𝗱𝗶𝘀𝘁𝗿𝗶𝗯𝘂𝘁𝗼𝗿 𝗕𝟮𝗕-𝗕𝟮𝗖. ● Digital Marketing B2C: Digital Marketing strategy, content creator for Facebook & Instagram, Facebook manager, Meta Ads, Facebook Business Suite (New Meta BS). ● SEA: Meta Ads (Facebook & Instagram) ● SEO: Local Strategy ● Website Analytics, funnel and growth ● Offline Marketing: Design of POS brand materials and corporative presentations. ● CRM

The Maastricht Entrepreneurship Week (MeWeek) is the largest entrepreneurship event of its kind in the Netherlands. The goal is to gather top entrepreneurs and students around the world and to empower them to exchange ideas, knowledge and passion. For our 9th edition in 2017, we brought together over 300 students and entrepreneurs to mobilize and engage in the dynamic field of business. Tasks: - Marketing Strategy - Event organization - Content creator - Social Media - Speaker's buddy - Promotion of the event

Project: https://sustainablefood.godaddysites.com/

Thesis: Legitimacy in Social Ventures. Qualitative research. Grade: 8,3/10 Award: Nationale Nederlanden Future Matters. This aims to provide the opportunity to follow a Master’s Programme in the field of finance, risk management and economics. - Strategy and Innovation course: company report (qualitative research method, interview, assessment of current business strategy and innovation as well as future innovation proposal) - Multinational corporate finance: real-life case studies (i.a. FX risk management, capital budgeting, options, currency derivatives) -Sustainable Entrepreneurship course: business model creation (setting up a new sustainable BM including sales, marketing, financial, stakeholders, investors part) -Mergers and Acquisitions: strategic deal planning (report: strategic & financial analysis and integration & implementation plan) Personal skills: Pitching ideas, negotiation techniques, influencing & persuading, receiving & giving feedback, presentations and teamwork.

Services Marketing Strategic Marketing Project Management Business and Politics in Europe Science and technology: commercialization Mobile marketing

Market Research with Honours.