Margarita van Dam

Leading AI-driven creative operations for McArthurGlen designer outlets.

• Partnered with the client team to align sustainability and corporate reporting strategy, then translated requirements into clear briefs and content structure for designers and writers. • Strengthened evidence-led sustainability storytelling by refining visuals and messaging for clarity, coordinating inputs and review cycles. • Contributed hands-on in F19 and supported reporting production workflows by coordinating specialist handoffs between Workiva content workflows and InDesign layout production, keeping outputs consistent and production-ready.

• Leading external & internal branding projects for the clients; • Branding, Communication; • Graphic design, motion design, video production • Managing budgets and creative teams; Launching “Sustainability at heart strategy” at ING across brand touchpoints. Rebranding of Aegon group

Produced and managed integrated marketing content across print, retail, and digital. Management of Fashion Photo & Video shoots, CGI; Budget management, ensuring creative intent and technical excellence across channels.

Strategic Design, Adoptive design, Artwork creation, CGI for e-commerce; Owned budgets, invoicing and revenue forecasting, maintaining financial oversight across multiple workstreams and ensuring alignment with contracted scopes. Coordinated delivery flows across multiple agencies and production partners, aligning ways of working, timelines and dependencies to support predictable, scalable delivery.

• Process design; Recourse planning; • Stakeholder alignment: Factories, Suppliers, Procurement; • Leading a cultural shift for creation best in class technical specs, team coaching;

Managing of timelines/planning/ production of artworks for packaging Internal stakeholder management: Marketing, Operations, Legal; External stakeholder management: Design agencies, Prepress agencies, Printers; Responsible for redesign projects for Jacobs, Maxwell House, L’OR roll out. NPD roll outs, Packaging productivity projects; Print trials: Gravure, Offset, Flexo Materials: Flexible’s, Paper, Glass, Carton Metal.

Bain and Company; Consultancy: Market insights. Friesland Campina: Marketing project, Brand research. Publicis (Nike store factory campaign); Creative Agency Europe Staples: campaign development. E-Learning Design: IA, UX design, DTP

Project Management Team member, responsible for the following work streams: DTP, Graphic Design both on-line application and printing materials for Japanese Automotive industry.

Strong focus on International Leadership, stakeholder alignment skills, innovative business processes and innovative technologies, operating under time pressure.

• General management, • Brand strategy development and implementation for existed business units and newly acquired once. • Rebranding and implementation of new brand architecture. • Execution of all Marketing campaigns & Events: on­line & off­line channels; • Execution of Interior and exterior design projects related to corporate branding; • Maintaining beneficial relations/ Negotiations/ Strategic partnerships. • Internal stakeholder alignment: (Marketing Department with Customer relationships department, Sales, Finance).

Business strategy, International Marketing, Entrepreneurship, Competition Law, Finance, Supply chain management, Operations, Information and innovation, Cross cultural consumer behavior, Accounting and control, Leadership development, Project management, Organizational dynamics, International modules, Meet the CEO, etc.