Marco Antonio Navarro Cruz

Market Strategy and Development with cross-functional expertise in Parts Sales and Marketing for Central and South American Countries General Distributors, fleet owners and independent workshops visits, promoting and developing best practices from top performers. - Visit of potential customers jointly with General Distributors, supporting sales conditions. - Elaboration of proposals with dealer management and communication support between retail and end customer - Sales processes, pricing policy, stock and inventory control and logistics analysis at the dealer and measures definition to improve effectiveness of parts department. - Active support during target agreements development, definition of quantitative and qualitative targets and current target achievements monitoring. - Ensure proper reporting of retail selling activities on wholesale level.

Market conditions analysis in Mexico, developing profitable and suitable After Sales marketing strategies. - Marketing campaigns analysis and sales activities definition with dealer network and fleet customers. - Negotiation with suppliers, cost analysis and pricing. - Information channels led to values, achieving organizational and brand goals.

- Dealer Net support in Mexico, facilitating the commercial relationship between customers and vendors. - Part sales promotion of DTNA, DAG, MB Brazil and Evobus. - Supply chain management monitoring concerns with the national After Sales dealer network and fleet customers. - Management of spare parts supply chain: delivery times, special orders and suppliers’ quotations. - Customer complaints handling and distributors support, focusing on achieving customer satisfaction.

More than 13 years playing football