Marc Ische

Leading end‑to‑end product strategy, development, and large‑scale delivery of Motive's connected devices portfolio—including AI cameras, vehicle & asset gateways, sensors, and related accessories that power Motive's platform. At Motive, we empower the people who run physical operations with tools to make their work safer, more productive, and more profitable. For the first time ever, safety, operations and finance teams can manage their drivers, vehicles, equipment, and fleet related spend in a single system. Combined with accurate AI, the Motive platform gives you complete visibility and control, and significantly reduces manual work by automating and simplifying tasks. Motive serves more than 100,000 customers – from Fortune 500 enterprises to small businesses – across a wide range of industries, including transportation and logistics, construction, energy, field service, manufacturing, agriculture, food and beverage, retail, and the public sector. We're hiring! Join our team today-- https://gomotive.com/company/careers/

Strategic business, product, technology consulting and mentoring to deep-tech companies and those seeking guidance on the use of deep-tech, with particular focus in IOT space (Camera, Robotics, Wearables, Vehicle Intelligence, Connectivity, Location/Geospatial Intelligence & Sensing). Engagements: AIR (Advanced Image Robotics) - https://advancedimagerobotics.com/ Aotu - https://aotu.ai/en/ Guru Museum Systems - https://www.gurumuseumsystems.com/ Educational Vision Technologies - https://evt.ai/ Virbela - https://www.virbela.com/ Vergence Technologies - Video AI platform

NuFund (formerly Tech Coast Angels/TCA) is a major catalyst in helping build the startup ecosystem with its headquarters in Southern California. With more than 350 members and five angel funds, NuFund has the wherewithal and financial ability to fund and help start-ups at the seed, bridge and early A-round. What NuFund looks for are companies with an innovative solution to a problem and with a clear differentiable and sustainable advantage. We invest across most industries (see portfolio for breakout). NuFund Venture Group is actively seeking great startups and entrepreneurs in the US and Canada with a particular emphasis to fund entrepreneurs located in California. Providing more than just money, NuFund brings connections, knowledge, mentoring and operational assistance to bold early-stage entrepreneurs with game-changing ideas. NuFund is affiliated with more than 50 other angel groups throughout the country and can syndicate deals with them. DD Team Co-Lead: - Advanced Imaging Robotics (Series Seed), award winner at NAB 2022

Appointed by EVP & GM of Connected Devices/DEMS to step-in to take Axon's Connectivity, Location, Sensing to the next level. Truly harnessing each device's onboard (4G/Wi-Fi/BT) connectivity, along with the connected MESH of other Axon Devices, to empower mission-critical operations and real-time support teams with the most reliable connectivity, accurate real-time location, sensing & alerts, ensuring field personnel are connected and protected by their support teams. Increased product adoption of Axon's connected services by >1300 bps YoY, exceeding the Board's hard-climb target by >400 bps. Simultaneously, increased connected services SKU attach rate by >1400 bps YoY, exceeding the goal by >700 bps. Drove increases broadly across market segments. Drove connectivity, location, sensing strategy & roadmaps across Body Worn Cameras, Fleet, Fixed Cameras/AI Boxes & Drones/Robotics. Developed Connection Manager Roadmap to leverage the multi-carrier 4G, Wi-Fi, Bluetooth, USB/Ethernet connectivity within Axon's connected devices to deliver resilient connectivity (especially for real-time streaming, 2-way voice comms, & AI assistant) under regular and disaster/critical conditions, with visibility to understand and optimize connected operations for each region/customer/device. Evaluated additional connectivity technologies (Satellite/NTN, MESH, LoRaWAN, Long Range BT/Wi-Fi) for fit within the Devices Roadmap. Delivered 10X indoor & 2-5X outdoor accuracy improvements with 2X power reduction for real-time location and drove key updates to enhance Customer Experience with Geospatial data across multiple Axon's Services Teams. Established cross-functional team to deliver mission-critical connected services quality in Wi-Fi connected Retail, Healthcare facilities, supporting highly reliable real-time situational awareness (livestreaming, 2-way comms, support/panic workflows).

Recruited by SVP & GM of Connected Devices to build a Global Enterprise Body Worn Camera product line from 0->1 for Retail, Healthcare, Logistics, & other non-Law Enforcement verticals. Operating as an intrapreneurial "start-up CEO", defined market and product requirements, securing organizational buy-in on the product plan, while the organization was focused on the launches of Axon's flagship Law Enforcement products (Axon Body 4 and TASER 10). Delivered immediate impact, identifying & partnering with Mechanical Engineering and 3D production house to develop multiple functional prototype designs for <$10K within the first 90 days, empowering the Enterprise Markets GM and sales teams with tools to engage F500 Retail, Healthcare & Logistics customers. Multiple iterations of prototype designs in 2nd quarter refined a scalable design for trials. As a Scrappy startup, I personally ran a 3D printer from my home office, hand-assembling the first 250 units on my Kitchen Island, enabling the first F500 enterprise field trial by the 3rd 90 days, and scaled F500 field trials across multiple customers in quarter 4. Partnered with VP Industrial Design to refine a design language that balanced approachable/friendly, enterprise brand alignment & safety while staying on brand for Axon. Axon Body Workforce, was released in <12 months from product kick-off, 2X faster than traditional connected devices product launches. The smallest/lightest 4G enabled Body Worn Camera, delivering on brand-adaptability via 9 launch colors, innovative mounting for light-duty clothing without compromising Axon's industry-leading video/audio quality and durability. Led the category-defining Axon Body Workforce Mini, as the first "Personal Safety Camera" purposely built to connect front-line workers with support teams, while capturing truth. ABW Mini is 50% size/weight with full-shift runtime, room-level accuracy, one-button alerting to support teams, livestreaming, 2-way voice & AI assistant.

Brought on by CEO to develop differentiating “network effect” strategy and drive “leapfrog” innovations based on market leading video telematics position (>5.5 million commercial drivers, >5000 fleets, >50 Billion miles driven annually, >300 Billion miles lifetime data). Reported to the CEO, SVP Corp & Biz Dev, and CTO during tenure. Developed product and technology strategy, found and drove acquisitions, led partner engagements and cross-org. commercialization efforts to deploy first 8 “network effect” solutions (leveraging strengths of Lytx platform for risk capture, Edge + Cloud AI (Vision & Sensing), geospatial coverage and vehicle data) Delivered >$12 million USD annual BOM savings, on flagship products...found and led acquisition of startup (Surfsight) with >2X lower BOM. Drove enterprise wide data strategy (Requirements, Standards, Roadmap/backlog, Privacy and Data Governance Rules) Founded Lytx “Labs team” within CTO group, (A geo-dispersed Product + R&D “A-team”) with the charter to identify potential customer value, rapidly build V1s while developing “building blocks” along the way to speed and scale innovation across the org. While primarily acting as servant product and technology leader, also actively developed experiments.

See NuFund description (Tech Coast Angels - San Diego, became NuFund Ventures in March 2022)

SOLOSHOT3 is Robotic Cameraman on a Tripod (like having an ESPN Cameraman you can deploy from your backpack), allows you to enjoy the moment while the Robot captures footage (up to 2000 ft. away), live streams and automatically turns hours of footage into minutes of highlights in seconds. The product utilizes a vast array of technologies including precise GPS, sensing, computer vision, machine learning, robotics, live streaming and video processing. In VP Product capacity, set product direction, aligning requirements and coordinating across the subsystems: Wearable(like a Fitbit), Camera(like a DSLR), Robotics & Cooperative Tracking subsystem (PTZ, GNSS, sensor fusion, Zigbee) and UX/UI Android subsystem as well as Cloud, Web/iOS/Android Apps and SOLOSHOTedit. In VP Engineering capacity, I led Device Engineering and was an IC for Systems Engineering, including Precise Positioning, Telemetry, Device Management and Analytics, and Cooperative Tracking System.  Gained a deep understanding of the device commercialization process, having been involved in device certification, manufacturing line bring-up, debug and process optimization at FOXCONN in China. People leader for the Product, UX / Usability, QA / Test and Customer Communication teams.

Responsible to provide guidance to Qualcomm Research (aka Corp R&D) on transferring R&D initiatives into productizable solutions. Domains included: Computer Vision, Sensing/Context, Precise Location and Deep Learning. Camera/Location: Visual Inertial Odometry, SLAM for vehicle, pedestrian, robotics Context/Deep Learning: Motion classification, object and scene detection, advanced platform architecture for low power Location: Fused vehicle and pedestrian navigation and precise WiFi and Cell positioning

Appointed by then Qualcomm President (now CEO, Cristiano Amon) to lead initiative after developing and pitching comprehensive big data strategy to C-suite executives. Data strategy delivered enhanced security, privacy and data collection, resulting in expected efficiency improvements of >$100 million year. Developed strategy and execution plan to streamline 40+ data protocols, with Billions of records/week, providing critical insights to product, technology, product security and fraud teams Gained buy-in across C-suite/EVP/SVP/VP stakeholders, translating needs into requirements and solutions Persuaded 15-20 engineers from across company to volunteer their time to kick start project Delivered FY15 launch of "QDMA" device analytics on multiple new chipsets, with no new budget, developing 3-year roadmap for telemetry with expected engineering savings of $30 million / year Developed privacy strategy with Corporate Privacy and Division Counsels, Marketing and PR leads

Drove strategy and roadmap for Qualcomm’s >$1B annual location technology product offering (10B+ deployed devices, 100+ OEMs, 750+ Network Operators, 100+ SW releases and 1000+ device launches annually). Performed Product Management, Business Development and Account Management functions, working closely with OEMs, Operators, Infrastructure vendors, Mobile OS suppliers, and other players in wireless value chain. Product Direction for numerous key technology initiatives, including: Edge + Cloud: GNSS Orbital Assistance (> 10 billion downloads/week), Crowdsourced Cell / WiFi positioning service Sensor Fusion: GNSS, WiFi, Cell, Sensors, Camera for vehicle, pedestrian and indoor navigation Context / Always-On: HW based Geofencing and location history utilizing GNSS, WiFi, Cell, sensors delivering >10X lower power and >10X increased responsiveness vs. SW-based solutions GNSS power optimizations resulting in >20X lower power GNSS/location chipset core requirements (MRD, PRD) serving Mobile, Compute, IOT, Module, Wearable and Drone/Robotic markets Managed relationship with OS players (Google, Microsoft, Apple, Blackberry, Firefox, Tizen, WebOS, etc.) Business / Product Management driver in all GSM, WCDMA and LTE location engagements: ◦ Manufacturers (subset): Samsung, LG, HTC, Apple, Google, Microsoft, Motorola, Blackberry, Siemens, TCL, Huawei, ZTE, Sony, NEC, Toshiba, Sanyo, Panasonic, Module & Compute Verticals ◦ Operators (subset): AT&T, T-Mobile, Rogers, Bell, Telus, Vodafone, DT, TIM, Telefonica, Orange, Three, O2, DoCoMo, Softbank, SKT, KTF, China Mobile, Telstra ◦ Infra Vendors: Ericsson, Nokia, Motorola, Siemens, Alcatel, Lucent, Samsung, Huawei, NEC ◦ Standards: Worked closely with internal standards teams (eCall, E9-1-1. E1-1-2, OMA SUPL 1.0, 2.0)

Asked by Product Director to transform Qualcomm’s sensors strategy and re-align roadmap focus. Identified two “hero” features, now deployed in 100’s of millions of devices. Conducted value assessment of ongoing initiatives, identified 2 focus areas with clear differentiation Drove strategy focusing on Enhanced camera features (Image Stabilization, enhanced 3A, and Tilt Compensation) and location fusion with sensors, now deployed in billions of devices

Added responsibilities include: Lead GPS/Location engagements with Apple / iOS, MSFT / Windows Mobile, Google / Android, Blackberry, Mozilla Firefox OS, Palm / WebOS MRD/PRD definition for multi-GNSS core definitions (Gen8 series/Gen9 series) with >3X lower power Developed strategy to go beyond "GPS/GNSS" centric solutions Created and Drove Pedestrian Navigation strategy for Outdoor and Indoor Responsible for being primary SME engaging with teams / projects around the company for location technology, some examples include Laptop/Gobi, Portable WiFi Routers, Toq/Wearables, Telematics

Drove all OEM and Operator engagements as A-GPS/GPS grew to become a ubiquitous feature on UMTS/WCDMA devices, with major deployments in NA, EU, Asia, LatAm. Responsible for driving and promoting A-GPS/GPS roadmap internally and externally. Lead all engagements around GPS/Location with Google Android / Microsoft. Key technology initiatives: Drove Qualcomm GPS navigation accuracy to lead the industry in performance Launched global cloud based "A-GPS" with Qualcomm's servers Defined first ever GPS+GLONASS single RF integrated solution

Responsible for all Product Management aspects related to Qualcomm's GPS/A-GPS technology for WCDMA/UMTS. Product manager for MGP6200/RGR6200 discrete baseband/RF GPS companion chipset to the MSM6200 WCDMA modem chipset, followed a year later by the first integrated GPS WCDMA chipset MSM6250. Drove product roadmap for GPS/A-GPS throughout Qualcomm's GSM/WCDMA/UMTS portfolio. Responsible for Product Marketing, Product Management, Business Development, Account Management, Technical Marketing with all GSM/WCDMA/UMTS Operators, Device Manufacturers, Infrastructure Partners and Ecosystem players.

Lead developer on protocols (IS801, JSTD-36, user plane, control plane), co-lead on client/session management and GPS signal acquisition.

Developed Serial Multiplexing Framework Hardware Board designs and FPGA programming in VHDL for 3rd generation phone prototyping and debug boards Pioneer member of core team which developed Assisted GPS Technology from pre-silicon using FPGAs, prototype phones and server SW to 1st commercial integrated A-GPS chipset (MSM3300) used in Location Based Services and Emergency Services (E9-1-1) launches in Japan, S. Korea and N. America, developing SW deployed in billions of devices. Lead developer on protocols (IS801, user plane, control plane), co-lead on client/session management and GPS signal acquisition.

Developer on NVR/DVR product line used by CNN and other leading News Organizations, as well as Leading Wall Street Firms to monitor broadcast video/multimedia with intelligent searching, recording, alerting of content which matched interest as well as content distribution across corporate networks. Developed Automated Transcription solution for Broadcast TV programs.

Developer on multiple SW programs including WinFax and WinComm.

Graduated with Honors in Computer Engineering, with coursework and practical experience covering hardware, software, systems design, economics, physics and math.

Successfully completed Andrew Ng's Machine Learning Class.