Marcel Vonder

Brought clarity, cohesion, and agility to a fragmented and culturally diverse product organisation by sharpening product strategy and delivery focus. Key impact: • Merged Dutch and Belgian product teams into one highly engaged Benelux organisation with a shared vision and operating model • Increased employee engagement scores by 30%, creating a culture of trust, ownership, and innovation • Simplified a complex product portfolio into a clear, scalable strategy enabling cross-sell and upsell • Actively strengthened collaboration between product, marketing, sales, and external partners, ensuring teams operated as one go-to-market unit • Led the transformation of legacy legal and tax research platforms into future-ready, GenAI‑enabled solutions, driving sustainable ARR growth • Consolidated multiple local brands into a single Benelux-wide brand and unified pricing and business models • Migrated core research platforms to a single microservices-based architecture • Led the launch and go‑to‑market of Libra in NL within 6 weeks post-acquisition, integrating proprietary content with RAG-based AI capabilities

Focused on rejuvenating a world‑class but mature platform by doing less - better. Key impact: • Repositioned Scopus for long-term relevance by removing product clutter and sharpening core user journeys. Scopus is the world's largest abstract and citation database for academic literature (100M+ records from more than 7,000 publishers) • Improved user retention by aligning platform evolution more closely with researcher needs • Led the transition from monolithic architecture to microservices, improving flexibility and speed of innovation • Rebuilt the product organisation by reshaping team composition and capabilities across teams located in three countries, to better support the platform’s future direction • Introduced a clearer product operating model, strengthening collaboration and trust between product, engineering, and commercial teams

Chose innovation over predictability by stepping into a high uncertainty proof of concept role. Key impact: • Led the creation of an experimental researcher workflow platform, integrating multiple analytics and content services • Worked across organisational silos to align teams around a shared product vision • Managed a geographically distributed product leadership team in an exploratory, fast learning environment

Built and scaled Elsevier’s most successful analytics platforms from ideation to global market leadership. Key impact: • Built SciVal by deliberately applying the learnings from two earlier, commercially underperforming SaaS platforms, which were sunset with a strong focus on ensuring a smooth and respectful transition of their customer bases to SciVal • Helped establish SciVal as a premium, category‑defining big data analytics product for research administrators and funders • Drove sustained double‑digit ARR growth, consistently high NPS scores, and strong willingness to pay — with customers paying on average 4× more than the next competitor due to the platform’s perceived value • Actively supported local sales teams worldwide and represented SciVal at international conferences, strengthening market presence and commercial impact • Expanded the platform through modular product strategy, enabling upsell while maintaining clarity • Built and led diverse, international teams across Europe and the US • Set the standard within Elsevier for lean and agile product development

Built a startup-style product and team within a large corporate environment, well ahead of broader adoption. Key impact: • Built Spotlight from a blank page into Elsevier’s first product for the research administration market • Collaborated closely with universities, researchers, and influencers to shape a new category • Introduced agile software development practices within Elsevier • Used big data and advanced clustering algorithms to help institutions articulate their unique research strengths

• Managed the interim project for the development of Elsevier's Spotlight, a cutting-edge SaaS solution. • Collaborated with cross-functional teams and scientists to identify unique research strengths for academic institutions. • Ensured project milestones were met on time, fostering innovation in academic research tools.

• Managed accounts and projects focused on interaction design and UI design for major Dutch corporations. • Led rebranding initiatives for ING.nl and MijnING.nl, enhancing user experience and engagement. • Collaborated with cross-functional teams to deliver design solutions for ONVZ.nl, a leading insurance company. • Developed strong client relationships, ensuring project alignment with business objectives and user needs.

Project management for online development projects for major Dutch corporate and government organisations, e.g. Numico, Wessanen, Department of Economic Affairs and Department of Transport, Public Works and Water Management.

Project management for development various corporate websites, e.g. Ford, ING Bank, KLM and KPN

Conducted comprehensive research to identify and evaluate database suppliers in the UK for direct marketing.