Marcela Labrador , Ed. M
Senior Director of Business Development, Community Engagement, & GTM Enablement @ BrainPOP
About
Mission-driven sales leader with over a decade of experience scaling revenue, partnerships, and go-to-market strategy across the EdTech and higher education landscape.I build and mentor high-performing sales teams that combine operational discipline with creative strategy. My work centers on helping institutions adopt transformative learning technologies that enhance outcomes, equity, and access.I’m passionate about bridging innovation and impact by aligning emerging technologies with the real-world needs of educators, administrators, and learners & helping institutions adopt tools that advance access, engagement, and academic excellence.
United States
New York City Metropolitan Area
Professional Training & Coaching
Ed-Tech Strategy, Revenue & Profit Growth & Enablement, Go-To-Market Leadership, Strategic Partnerships, Higher Education Sales, Enterprise Sales Strategy, Customer Relationship Management (CRM), Time Management, Account Management, Strategy, Project Management, Business Development, Stakeholder Management, Performance Metrics, Training Facilitation, Content Strategy, Sales, Management, International Sales, Training Plans
Experience
Senior Director of Business Development, Community Engagement, & GTM Enablement
BrainPOP
Director of Sales | Account Executives
BrainPOP
Director of Rep Readiness & Performance | Revenue Enablement
BrainPOP
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Education
University of Nebraska-Lincoln
(B.A.) Major: Spanish + Minor: Sociology | Bachelors of Criminology
Francis Marion University
Educational/Instructional Technology
Marcela Labrador , Ed. M's Contact Information
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