Manuella Campos Mansur Pereira

The Hamilton Lugar School of Global and International Studies (HLS) at Indiana University is a leading institution focused on global affairs, languages, and international relations. It prepares students to engage with global challenges through interdisciplinary education and research. • Contribute to the marketing team with content creation by doing bi-weekly trend analysis research, event coverage, shooting content, engaging in creative decisions, producing posts, and actively participating in weekly meetings • Participate in production of static and video content for platforms such as Instagram and TikTok that have seen a growth of over 10x the previous views, and an increase of around 5% of the follower base, improving the school’s image and reach across Indiana University

Aperture Consulting Group (ACG) is a dynamic student-run organization designed to empower the next generation of consultants! The organization's mission is to bridge the gap between classroom learning and real-world industries by providing hands-on experience, professional development, and opportunities to make an impact in key sectors such as media, technology, finance, and strategy consulting.

Menstrulog’s mission is to empower women through education and support, break taboos, and foster health awareness! The organization has organized mental health, menstrual health, and hygiene campaigns, webinars and events to raise awareness around such important topics.

BRASA Indiana University is a part of the global BRASA (Brazilian Student Association) network, uniting thousands of students across the world. Its mission is to cultivate a strong Brazilian community at IU, fostering cultural exchange, academic support, and social connections through events and workshops. • Co-led BRASA IU, overseeing marketing and event planning for 50+ members to foster engagement within the Brazilian community, while supporting financial and strategic efforts alongside the co-president

• Work on the creation and execution of marketing strategies to promote academic, social, and fundraising events. • Enhance engagement and attendance within the student body and Brazilian community.

Women in Marketing and Sales at IU is a student-led Kelley Student Organization of over 56 women dedicated to empowering future leaders who are passionate about transforming the fields of marketing and sales. By fostering an inclusive and supportive community, the club provides professional development, mentorship, and networking opportunities through workshops, guest speaker events, and industry connections. • Work under the marketing committee to by managing WiMS’ online presence on Instagram and LinkedIn and developing strategies to increase brand awareness and engagement within the Kelley School community. • Create and design engaging content, including event promotions, member spotlights, and industry insights, to foster community interaction and keep members informed. • Lead social media campaigns for WiMS events, driving awareness, participation, and promoting the organization’s mission of empowering women in marketing and sales. • Develop a compelling brand narrative and utilize digital platforms to expand the audience, leading to a 30% growth in followers within one month.

Jolie Velas Aromáticas is a small business that sells handmade, vegan scented candles designed to provide a peaceful and relaxing experience. Crafted from scratch using 100% natural coconut wax and plant-based fragrances, each candle is intended to enhance relaxation and create a serene atmosphere. With a focus on sustainability and wellness, the online store has sold 200+ candles. • Manage all aspects of the business, including data collection, inventory management, logistics, production, packaging, and delivery to ensure smooth and timely operations. • Design and hand-craft high-quality scented candles, launching 1 permanent and 2 seasonal collections, showcasing creativity while maintaining brand identity. • Lead customer relations by providing personalized service, responding to feedback, and fostering brand loyalty, resulting in repeat customers and positive feedback. • Successfully maximize the business’s profits by implementing cost-effective strategies for sourcing materials, optimizing production processes, and managing inventory, while maintaining high product quality and sustainability standards. • Administer all advertising and branding efforts, including content creation and social media management.

Pipeline Capital Tech is an M&A firm specializing in the buy and sell of technology companies. With operations in Brazil, Europe, and LATAM, the firm focuses on capital-driven, tech-oriented business opportunities. Driven by an entrepreneurial, digital-first mindset, Pipeline Capital Tech works at the intersection of innovation and business transformation. • Attended client meetings alongside the COO acquiring knowledge on the core principles of M&A, including the process of evaluating, negotiating, and executing business transactions to drive growth or realign corporate strategies. • Engaged in one-on-one talks with heads from finance, marketing, law, HR, IT, and other departments, gaining a comprehensive understanding of their field and roles. • Participated in strategic discussions, gaining insights into the decision-making process for business growth, market expansion, and operational efficiency.