María Elena Castillo
Country Manager [Sourcing, Fit & Quality] - LO India @ Coppel
About
Global sourcing leader and strategic consultant with a strong track record in the fashion and textile industry, delivering high-impact projects across Mexico, India, Bangladesh and Latin America. I’ve had the privilege of working with leading global brands like Adidas, H&M, and Coppel, where I drove excellence in supply chain management, strategic sourcing, and product development in fast-paced and multicultural environments. What makes me different? I bring a balance between strategic thinking and hands-on execution. My experience combines business consulting, operational leadership, and executive coaching, enabling organizations to achieve results that matter. Key areas of expertise: ✅ Global sourcing & vendor partnerships ✅ Leadership development & executive coaching ✅ Process optimization & business transformation Leadership style: I lead with a collaborative, people-first approach, empowering diverse teams to thrive through trust, clarity, and accountability—while fostering innovation and cross-cultural synergy.
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Mexico
Apparel & Fashion
Global Sourcing, End-to-End Supply Chain Management, Global Vendor Development & Relationship Management, Apparel Product Development & Innovation, Coaching and Leadership Development, Executive Coaching, Life Coaching, Leadership Development, Job Coaching, Coaching & Mentoring, Request for Quotation (RFQ), Strategic Sourcing, Supplier Evaluation, Costes, Apparel, Retail, Fashion, Trend Analysis, Sales, Inventory Management
Experience

Brand Development Manager- Americas Office
México
Responsible for opening and establishing the sourcing office in Mexico for the Americas. Led the implementation of the nearshoring strategy, driving local production and strengthening the regional supply chain for all H&M Brands: Womenswear, Menswear, Kidswear and Divided.

Senior Sourcing Operations Manager
México
I lead cross-functional and multicultural teams to manage vendor operations across Latin America, ensuring operational excellence, compliance, and long-term strategic partnerships. Known for combining analytical vision with strong leadership and negotiation skills to deliver scalable results in fast-paced, competitive environments for FIFA Worldcup products.

Pre-production & Product Development Manager
Zentrix
Education
María Elena Castillo's Contact Information
Phone
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