Malak Elbeshlawy
Chief Marketing Officer @ Umeed Limited
About
An HKU Design+ Graduate (Honors) with design and marketing experience across multiple industries passionate about human-centric design and the re-humanisation of values, ideals, businesses, etc. through effective design thinking and application that is driven by people.
Hong Kong SAR
Hong Kong
Graphic Design
Political Analysis, Multimedia, Communication Design, Game Design, Digital Media Design, Figma (Software), User Experience (UX), Project Management, Social Media Communications, Marketing, Client Services, Account Management, Book Design, Branding, Social Media Marketing Strategy, Digital Marketing, Film Editing, Fine Art, Video Production, Product Development
Experience
Chief Marketing Officer
Umeed Limited
Hong Kong SAR
Overseeing all marketing/promotional material & designing for social media and events
Contributor
Umeed Limited
Hong Kong SAR
• Assisted with the facilitation and logistics of workshops (i.e. Co-Creation Hackathon) • Assisted with the design of promotional materials (digital & printed) and logos
Web Developer/ Designer
Umeed Limited
Freelance UI Designer
FaceIQ Labs
Canada
Designing and developing the (10M+ views on TikT ok, over 400k site views) web app on Figma, which was later translated into their website and branding using Claude Code.
UI/ UX Designer
Kin Technology
Hong Kong SAR
• Translated KIN's Web App UI into a working desktop version. • Formulated the social media marketing strategy (Instagram, LinkedIn). • 3D modelled and designed the pill canister's packaging & labelling.
Digital Marketing Executive & Designer
LABELESS
Hong Kong SAR
• Ideated and designed social media content strategies for multimillion dollar-worth US-based hardware manufacturer CMECH and Korean skincare brand DAEBY monthly. Also designed a one-off set of social media posts for logistics company Wayfindr. • Composed rebranding and social media proposals for the Chinachem Group, Virtus Medical Group, and Chinese superstar Tia Ray. • Creatively led the sold out DAEBY X KACTUS KOFFEE Rave event in Sheung Wan (20/09/2025) and designed all online and offline promotional material for the event.
Graphic Designer (Communications & Marketing)
Sophia Loren Hong Kong
Hong Kong SAR
Handled the restaurant group's branding guidelines, design-related work, and content creation for digital and non-digital marketing alongside the marketing manager.
Book Designer
Resource Publications, California
Hong Kong SAR
Designed the cover for "Khamriyyat Hong Kong", Ahmed Elbeshlawy, Alan Jefferies (Foreword), 2025
Head of Design
NESS
Hong Kong SAR
Oversaw all design work and responsible for overall branding and concept strategy.
Graphic Designer
NESS
Hong Kong
Redesigned the NESS Climate Risk Card Game that was launched at the 2024 Green Tech Summit in Hong Kong. Part of the Communications and Marketing team.
Chief Design Officer @ an HKU DeepTech #100 Startup
The University of Hong Kong
Hong Kong
Responsible for leading website and UI design, also conducting research in the VR industry and market.
Research Assistant (SMLC)
The University of Hong Kong
Hong Kong
Designed and built HKU's XR Lab website - also conducted VR research for the School of Modern Languages and Cultures.
Empower Scholar
The Amber Foundation
Hong Kong
Participated in skills-based workshops including financial planning, career development, confident communication and personal branding. Built networks with professionals at leading institutions in Hong Kong and received mentoring from senior women in targeted professions.
Book Designer
Wipf and Stock Publishers
Hong Kong
Designed the cover for "Sahara", Ahmed Elbeshlawy, 2023
Education
The University of Hong Kong
• Designed & developed the eXtended Humanities Lab logo and website • Designed posters for the Faculty of Arts, eXtended Humanities Lab, and GCIN events • Head of Design @ NESS
Utrecht University
European History
The 20th Century: Europe in Three Wars
Malak Elbeshlawy's Contact Information
Phone
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